More Options Can Result in Focus on Quality Instead of Choice Paralysis

(p. C4) Much of the research on decision-making focuses on the “choice paralysis” commonly thought to result from having too many options. But new research suggests that instead of being a debilitating factor, having many options actually sharpens our focus on quality.

For the full summary, see:
DAVID DISALVO. “Commerce; Choosing the Very Best.” The Wall Street Journal (Sat., August 20, 2011): C4.

The paper summarized is:
Bertini, Marco, Luc Wathieu, and Sheena S. Sethi-Iyengar. “The Discriminating Consumer: Product Proliferation and Willingness to Pay for Quality.” SSRN eLibrary (2010).

Intuit Aimed to End Hassle and Was Mainly Self-Financed at Start

CookScottIntuitCoFounder2012-01-21.jpg

“Scott Cook.” Source of caption and photo: online version of the WSJ article quoted and cited below.

(p. B4) WSJ: Before building Intuit, you worked at large firms like Procter & Gamble Co. and Bain & Co. What prompted you to leave Corporate America and start your own business?

Mr. Cook: My wife complained about doing the bills. It was a hassle. I had been trained at P&G to find a problem that everybody has and that you could solve with technology. And this struck me as a classic entrepreneurial opportunity. Nobody likes to pay bills. There were about 20-plus personal-finance software products already on the market.
. . .
WSJ: How much start-up capital did have to work with?
Mr. Cook: We raised between $500,000 and $600,000. It came from my savings and my retirement plan that I cashed out. I also borrowed money from my parents. Lines of credit were another big source of capital. The banks were lending to me and my wife as a couple, not the business. We tried venture capital and that failed. We talked to about two dozen venture-capital firms and they all shut us down. We did get two angels to invest, but they put in only $151,000, total.

For the full interview, see:
SARAH E. NEEDLEMAN. “HOW I BUILT IT; For Intuit Co-Founder, the Numbers Add Up” The Wall Street Journal (Thurs., AUGUST 18, 2011): B4.
(Note: ellipsis added.)

Paleolithic Homo Sapiens Engaged in Long Distance Trade

(p. 71) At Mezherich, in what is now Ukraine, 18,000 years ago, jewellery made of shells from the Black Sea and amber from the Baltic implied trade over hundreds of miles.
This is in striking contrast to the Neanderthals, whose stone tools were virtually always made from raw material available within an hour’s walk of where the tool was used.

Source:
Ridley, Matt. The Rational Optimist: How Prosperity Evolves. New York: Harper, 2010.

Vaclav Havel Fought for Freedom

HavelVaclavMourningWenceslasSquare2012-01-21.jpg“Mourning; Thousands gathered on Sunday in Wenceslas Square in Prague, some under a Czech national flag, to marke the death of Vaclav Havel.” Source of caption: print version of the NYT obituary quoted and cited below. Source of photo: http://4.bp.blogspot.com/-PGUPpCvWzRQ/Tu9C59lXdJI/AAAAAAAAAEQ/0lcI7EfO8P4/s1600/Vaclav%2BHavel%2B3.jpg [The photo appeared on p. A10 of the print version of the obituary, but was not included with the online version.]

(p. A1) Vaclav Havel, the Czech writer and dissident whose eloquent dissections of Communist rule helped to destroy it in revolutions that brought down the Berlin Wall and swept Mr. Havel himself into power, died on Sunday. He was 75.
. . .
A shy yet resilient, unfailingly polite but dogged man who articulated the power of the powerless, Mr. Havel spent five years in and out of Communist prisons, lived for two decades under close secret-police surveillance and endured the suppression of his plays and essays. He served 14 years as president, wrote 19 plays, inspired a film and a rap song and remained one of his generation’s most seductively nonconformist writers.
All the while, Mr. Havel came to personify the soul of the Czech nation.
His moral authority and his moving use of the Czech language cast him as the dominant figure during Prague street demonstrations in 1989 and as the chief behind-the-scenes negotiator who brought about the end of more than 40 years of Communist rule and the peaceful transfer of power known as the Velvet Revolution, a revolt so smooth that it took just weeks to complete, (p. A10) without a single shot fired.
. . .
He never stopped preaching that the fight for political freedom needed to outlive the end of the cold war. He praised the American invasion of Iraq for deposing a dictator, Saddam Hussein.
He continued to worry about what he called “the old European disease” — “the tendency to make compromises with evil, to close one’s eyes to dictatorship, to practice a politics of appeasement.”

For the full obituary, see:
DAN BILEFSKY and JANE PERLEZ. “VACLAV HAVEL, 1936-2011; Czechs’ Dissident Conscience, Turned President.” The New York Times (Mon., December 19, 2011): A1 & A10.
(Note: ellipses added.)
(Note: the online version of the obituary is dated December 18, 2011, and had the title “VACLAV HAVEL, 1936-2011; Vaclav Havel, Former Czech President, Dies at 75.”)

Personal Risk Lovers Make Better CEOs?

(p. C4) Chief executives with a penchant for personal risk-taking are also corporate risk-takers who take on more debt, aggressively pursue mergers and acquisitions, and make bold equity plays. But, in general, they are also more effective leaders who create more value in their organizations than their less risk-loving counterparts. And they do so, the researchers add, without additional incentives; they imprint their risk-loving natures on their companies because it’s simply who they are.

For the full summary, see:
DAVID DISALVO. “Management; For Effective CEOs, Look Up.” The Wall Street Journal (Sat., August 20, 2011): C4.

The article summarized is:
Cain, Matthew D., and Stephen B. McKeon. “Cleared for Takeoff? CEO Personal Risk-Taking and Corporate Policies.” SSRN eLibrary (2011).

California Vegan Defends Freedom to Choose McDonald’s

WarehamEllsworthVegan2012-01-21.jpg “Ellsworth Wareham, 97, in Loma Linda, Calif. Mr. Wareham was a heart surgeon who stopped working only two years ago. He is a vegan, but says choice is part of the “great American system.”” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. A15) . . . last week, when the City Council approved Loma Linda’s first McDonald’s restaurant, many residents bemoaned the decision, worrying that the officials were jeopardizing the city’s reputation as a paragon of healthy lifestyles.
. . .
. . . , Dr. Rigsby [said] . . . he would support having a citywide vote on whether fast-food outlets should be banned entirely from the city. “If this is something that people are really opposed to, that’s how we should deal with it.”
What would happen during such a vote is anyone’s guess. Ellsworth Wareham, who stopped working as a heart surgeon only two years ago, at 95, is often used as an example of someone with more energy than someone half his age. Dr. Wareham attributes his health at least partly to the fact that he has been a vegan for the last 30 or 40 years (he does not remember precisely).
Eating at home, he said, is the best way to ensure that one is eating healthy food. He is certainly not about to let the impending arrival of McDonald’s raise his blood pressure.
“I don’t subscribe to the menu that these dear people put out, but let’s face it, the average eating place serves food that is, let us say, a little bit of a higher quality, but the end result is the same — it’s unhealthy,” he said.
“They can put it right next to the church as far as I am concerned,” Dr. Wareham added. “If they choose to eat that way, I’m not going to stop them. That’s the great American system.”

For the full story, see:
JENNIFER MEDINA. “LOMA LINDA JOURNAL; Fast-Food Outlet Stirs Concerns in a Mecca of Healthy Living.” The New York Times (Mon., December 19, 2011): A15.
(Note: ellipses added.)
(Note: the online version of the article is dated December 18, 2011.)

Hunter-Gatherers Suffered Violence, Famine and Disease–No Idyllic Golden Age

(p. 44) The warfare death rate of 0.5 per cent of the population per year that was typical of many hunter-gatherer societies would equate to two billion people dying during the twentieth century (instead of 100 million). At a cemetery uncovered at Jebel Sahaba, in Egypt, dating from 14,000 years ago, twenty-four of the fifty-nine bodies had died from unhealed wounds caused by spears, darts and arrows. Forty of these bodies were women or children. Women and children generally do not take part in warfare – but they are (p. 45) frequently the object of the fighting. To be abducted as a sexual prize and see your children killed was almost certainly not a rare female fate in hunter-gatherer society. After Jebel Sahaba, forget the Garden of Eden; think Mad Max.
It was not just warfare that limited population growth. Hunter-gatherers are often vulnerable to famines. Even when food is abundant, it might take so much travelling and trouble to collect enough food that women would not maintain a sufficient surplus to keep themselves fully fertile for more than a few prime years. Infanticide was a common resort in bad times. Nor was disease ever far away: gangrene, tetanus and many kinds of parasite would have been big killers. Did I mention slavery? Common in the Pacific north-west. Wife beating? Routine in Tierra del Fuego. The lack of soap, hot water, bread, books, films, metal, paper, cloth? When you meet one of those people who go so far as to say they would rather have lived in some supposedly more delightful past age, just remind them of the toilet facilities of the Pleistocene, the transport options of Roman emperors or the lice of Versailles.

Source:
Ridley, Matt. The Rational Optimist: How Prosperity Evolves. New York: Harper, 2010.

“Just What Ailments Are Pylos Tablets Supposed to Alleviate?”

LinearBscript2012-01-14.jpg

“Professor Bennett’s work opened a window to deciphering tablets written in Linear B, a Bronze Age Aegean script.” Source of caption and photo: online version of the NYT obituary quoted and cited below.

(p. 22) Deciphering an ancient script is like cracking a secret code from the past, and the unraveling of Linear B is widely considered one of the most challenging archaeological decipherments of all time, if not the most challenging.
. . .
Linear B recorded the administrative workings of Mycenaean palatial centers on Crete and the Greek mainland 3,000 years ago: accounts of crops harvested, flocks tended, goods manufactured (including furniture, chariots and perfume), preparations for religious feasts and preparations for war.
It was deciphered at last in 1952, not by a scholar but by an obsessed amateur, a young English architect named Michael Ventris. The decipherment made him world famous before his death in an automobile accident in 1956.
As Mr. Ventris had acknowledged, he was deeply guided by Professor Bennett’s work, which helped impose much-needed order on the roiling mass of strange, ancient symbols.
In his seminal monograph “The Pylos Tablets” (1951), Professor Bennett published the first definitive list of the signs of Linear B. Compiling such a list is the essential first step in deciphering any unknown script, and it is no mean feat.
. . .
“We know how much Ventris admired Bennett, because he immediately adopted Bennett’s sign list of Linear B for his own work before the decipherment,” said Mr. Robinson, whose book “The Man Who Deciphered Linear B” (2002) is a biography of Mr. Ventris. “He openly said, ‘This is a wonderful piece of work.’ ”
. . .
As meticulous as Professor Bennett’s work was, it once engendered great confusion. In 1951, after he sent Mr. Ventris a copy of his monograph, a grateful Ventris went to the post office to pick it up. As Mr. Robinson’s biography recounts, a suspicious official, eyeing the package, asked him: “I see the contents are listed as Pylos Tablets. Now, just what ailments are pylos tablets supposed to alleviate?”

For the full obituary, see:
MARGALIT FOX. “Emmett L. Bennett Jr., Ancient Script Expert, Dies at 93.” The New York Times, First Section (Sun., January 1, 2012,): 22.
(Note: ellipses added.)
(Note: the online version of the obituary is dated December 31, 2011, and has the title: “Emmett L. Bennett Jr., Expert on Ancient Script, Dies at 93.”)

The book on the amateur, uncredentialed Ventris is:
Robinson, Andrew. The Man Who Deciphered Linear B: The Story of Michael Ventris. London, UK: Thames & Hudson, 2002.

BennettEmmettJr2012-01-14.jpg

“Emmett L. Bennett Jr.” Source of caption and photo: online version of the NYT obituary quoted and cited above.

Gary Becker Says “Economics Trumps Culture”

At the Chicago American Economic Association (AEA) meetings, I attended an 8 AM session on Sun., Jan. 8, 2012 in honor of the 30 anniversary of Gary Becker’s Treatise on the Family. At the end of the session, Becker discussed five issues related to the book.
One of these was the question of whether the features of the family are best understood on the basis of economic issues or cultural issues. He mentioned two examples: the Irish family and the Asian family. In the past it had been claimed that the Irish family would have enduring features due to religion and culture, features such as many children and women who stayed at home. Today, Becker noted, the Irish family looks much like other European families. He then paraphrased Singapore’s former ruler Lee Kuan Yew as having claimed in the past that the Asian family is superior to the Western family in its cohesiveness and loyalty. Today, Becker noted, Asian families look much more like Western families. Becker concluded that in the short run cultural factors may dominate, but that in the long run economic factors dominate. He said “Economics trumps culture.”
Becker’s discussion has broader relevance. One of the issues that I am grappling with in my research and teaching is the extent to which success at entrepreneurial innovation depends on cultural differences and the extent to which it depends on differences in constraints and policies.
If policies matter more, then it is easier to see a clear path toward progress, than if murkier cultural issues matter more.

Branson Advises Entrepreneurs: “Think of What Frustrates You”

BransonRichardCaricature2012-01-13.jpg

Source of caricature: online version of the WSJ interview quoted and cited below.

(p. A13) Governments have long dominated space, starting with the Soviet Union’s 1957 launch of Sputnik 1. The U.S. soon followed. “If they’d used just a small fraction of that money as prize money and given it to the best commercial companies, that money would’ve been far better spent,” Mr. Branson muses. “The $10 million [Ansari] X Prize very much sparked our move into space travel,” he notes, referring to the competition organized by entrepreneur Peter Diamandis and launched in 1996.

Mr. Branson had dreamed of exploring the final frontier for decades. “I think it just simply goes back to watching the moon landing on blurry black-and-white television when I was a teenager and thinking, one day I would go to the moon–and then realizing that governments are not interested in us individuals and creating products that enable us to go into space,” he says. In 1995, after making billions of dollars in the music and airline businesses, Mr. Branson registered a new company, Virgin Galactic (the name “sounded good”), at London’s Companies House. Then the company started searching for rocket scientists and the right technology.
Several years later, in July 2002, Virgin’s team traveled to California to check on American aerospace designer Burt Rutan’s progress on the Virgin Atlantic Global Flyer, a plane built “to circumnavigate the globe non-stop on a single tank of fuel,” according to Virgin’s website. Virgin discovered that Mr. Rutan intended to compete for the X Prize with SpaceShip One, the world’s first privately developed spacecraft, financed by Microsoft co-founder Paul Allen.
Mr. Branson quickly struck a deal: Virgin would license Mr. Rutan’s SpaceShip One technology from Mr. Allen if he won the competition. In 2004, Mr. Rutan did just that, and Virgin Galactic was off to the races.
. . .
So what advice does Mr. Branson have for aspiring entrepreneurs? “Think of what frustrates you–and if you’re frustrated by something and you feel ‘Dammit, if only people could do this better,’ then go try to do it better yourself. It can start off in a really small way . . . and you’ll be surprised: If you’re doing it better yourself, in whatever field it is, you’ll be filling a gap and you suddenly might start creating a business.”

For the full interview, see:
MARY KISSEL. “THE WEEKEND INTERVIEW with Richard Branson; Space: The Next Business Frontier; By next Christmas the airline mogul could be ferrying paying customers outside the atmosphere–and, later, to the bottom of the ocean.” The Wall Street Journal (Sat., December 17, 2011): A13.
(Note: ellipsis added.)

You Have More Servants than the Sun King

(p. 36) The Sun King had dinner each night alone. He chose from forty dishes, served on gold and silver plate. It took a staggering 498 people to prepare each meal. He was rich because he consumed the work of other people, mainly in the form of their services. He was rich because other people did things for him. At that time, the average French family would have prepared and consumed its own meals as well as paid tax to support his servants in the palace. So it is not hard to conclude that Louis XIV was rich because others were poor.
But what about today? Consider that you are an average person, say a woman of 35, living in, for the sake of argument, Paris and earning the median wage, with a working husband and two children. You are far from poor, but in relative terms, you are immeasurably poorer than Louis was. Where he was the richest of the rich in the world’s richest city, you have no servants, no palace, no carriage, no kingdom. As you toil home from work on the crowded Metro, stopping at the shop on the way to buy a ready meal for four, you might be thinking that Louis XIV’s dining arrangements were way beyond your reach. And yet consider this. The cornucopia that greets you as you enter the supermarket dwarfs anything that Louis XIV ever experienced (and it is probably less likely to contain salmonella). You can buy a fresh, frozen, tinned, smoked or pre-prepared meal made with beef, chicken, pork, lamb, fish, prawns, scallops, eggs, potatoes, beans, carrots, cabbage, aubergine, kumquats, celeriac, okra, seven kinds of lettuce, cooked in olive, walnut, sunflower or peanut oil and flavoured with cilantro, turmeric, basil or rosemary . . . You may have no chefs, but you can decide (p. 37) on a whim to choose between scores of nearby bistros, or Italian, Chinese, Japanese or Indian restaurants, in each of which a team of skilled chefs is waiting to serve your family at less than an hour’s notice. Think of this: never before this generation has the average person been able to afford to have somebody else prepare his meals.
You employ no tailor, but you can browse the internet and instantly order from an almost infinite range of excellent, affordable clothes of cotton, silk, linen, wool and nylon made up for you in factories all over Asia. You have no carriage, but you can buy a ticket which will summon the services of a skilled pilot of a budget airline to fly you to one of hundreds of destinations that Louis never dreamed of seeing. You have no woodcutters to bring you logs for the fire, but the operators of gas rigs in Russia are clamouring to bring you clean central heating. You have no wick-trimming footman, but your light switch gives you the instant and brilliant produce of hardworking people at a grid of distant nuclear power stations. You have no runner to send messages, but even now a repairman is climbing a mobile-phone mast somewhere in the world to make sure it is working properly just in case you need to call that cell. You have no private apothecary, but your local pharmacy supplies you with the handiwork of many thousands of chemists, engineers and logistics experts. You have no government ministers, but diligent reporters are even now standing ready to tell you about a film star’s divorce if you will only switch to their channel or log on to their blogs.
My point is that you have far, far more than 498 servants at your immediate beck and call. Of course, unlike the Sun King’s servants, these people work for many other people too, but from your perspective what is the difference? That is the magic that exchange and specialisation have wrought for the human species.

Source:
Ridley, Matt. The Rational Optimist: How Prosperity Evolves. New York: Harper, 2010.
(Note: ellipsis in original.)