The “Amazon Effect”: Customers Now Expect Other Sellers to Deliver Reliably Fast

(p. B4) Many Amazon.com Inc. customers have become accustomed to reliable two-day shipping, forcing other retailers to offer similar service. Businesses are making new demands of their suppliers as they trim inventories and reduce supply-chain costs. Wal-Mart Stores Inc. in July said it would penalize companies that made deliveries too late or too early.

“It’s the Amazon effect—customers are putting more pressure on their supplier to know where their product is,” said Bart De Muynck, a supply chain analyst with Gartner Inc.

For the full story, see:

Jennifer Smith. “‘Amazon Effect’ Engenders Deals for Tracking Firms.” The Wall Street Journal (Wednesday, Aug. 30, 2017): B4.

(Note: the online version of the story has the date Aug. 29, 2017, and the title “‘Amazon Effect’ Sparks Deals for Software-Tracking Firms.” Where there are minor differences in wording, the passages quoted above follow the online version.)

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