Steve Jobs “Was Not Driven by the Financial Results”

(p. B2) Apple Inc. Chief Executive Tim Cook on Wednesday [Sept. 7, 2022] shot down any hope of ending the great blue-bubble, green-bubble divide between users of his iPhones and Google’s Android devices.

. . .

Mr. Cook shared the stage Wednesday with Jony Ive, the tech company’s former chief design officer, and Laurene Powell Jobs, Mr. Jobs’s widow, as they reminisced 15 years after the introduction of the iPhone.

. . .

“He was not driven by the financial results,” Mr. Cook said. Instead, he said, Mr. Jobs was focused on making products. “He was never confused about focusing on the indirect consequence—on the market and the financial results,” Mr. Cook said. “He focused on the inputs: getting the products right, making sure they were the best; making sure they were making a difference in people’s lives.”

. . .

“There was something beautiful about the way Steve thought,” Mr. Ive said.

For the full story, see:

Tim Higgins. “Apple CEO Reflects on Jobs Legacy.” The Wall Street Journal (Friday, September 9, 2022): B2.

(Note: ellipses, and bracketed date, added.)

(Note: the online version of the story has the date September 8, 2022, and has the title “Tim Cook Advises Man Concerned About Green Text Bubbles: ‘Buy Your Mom an iPhone’.”)

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