Entrepreneurial Consumer J.P. Morgan “Handled Setbacks with Equanimity”

Schumpeter wrote that the entrepreneur is the one who overcomes obstacles to get the job done (1950, p. 132). Obstacles come in many forms. One of them is consumer resistance to change. So one key contributor to the technological progress is the “entrepreneurial consumer” who is willing to invest in new, buggy, possibly dangerous technologies at an early stage. (Paul Nodskov, a student in my spring 2014 Economics of Technology seminar suggested using the phrase “entrepreneurial consumer.”)
Alexis de Tocqueville observed that in contrast to Europeans, Americans were “restless in the midst of their prosperity” (2000 [first published 1835], Ch. 13). Perhaps even that early, America had more entrepreneurial consumers?

(p. 131) Morgan prized being ahead of everyone else, and the next year was concerned that his plant was already less than state of the art, a suspicion that was confirmed when he persuaded Edison to send Edward Johnson to the house for an evaluation. Johnson was instructed to upgrade the equipment and also to devise a way to provide an electric light that would sit on Morgan’s desk in his library. At a time when the very concept of an electrical outlet and detachable electrical appliances had yet to appear, this posed a significant challenge. Johnson’s solution was to run wires beneath the floor to metal plates that were installed in different places beneath the rugs. One of the legs of the desk was equipped with sharp metal prongs, designed to make contact with one of the plates when moved about the room.

In conception, it was clever; in implementation, it fell short of ideal. On the first evening when the light was turned on, there was a flash, followed by a fire that quickly engulfed the desk and spread across the rug before being put out. When Johnson was summoned to the house the next morning, he was shown into the library, where charred debris was piled in a heap. He expected that when Morgan appeared, he would angrily announce that the services of Edison Electric were no longer needed.
(p. 132) “Well?” Morgan stood in the doorway, with Mrs. Morgan standing behind him, signaling Johnson with a finger across her lips not to launch into elaborate explanations. Johnson cast a doleful eye at the disaster in the room and remained silent.
“Well, what are you going to do about it?” Morgan asked. Johnson said the fault was his own and that he would personally reinstall everything, ensuring that it would be done properly.
“All right. See that you do.” Morgan turned and left. The eager purchaser of first-generation technology handled setbacks with equanimity. “I hope that the Edison Company appreciates the value of my house as an experimental station,” he would later say. A new installation with second-generation equipment worked well, and Morgan held a reception for four hundred guests to show off his electric lights. The event led some guests to place their own orders for similar installations. Morgan also donated entire systems to St. George’s Church and to a private school, dispatching Johnson to oversee the installation as a surprise to the headmistress. The family biographer compared Morgan’s gifts of electrical power plants to his sending friends baskets of choice fruit.

Source:
Stross, Randall E. The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World. New York: Crown Publishers, 2007.

Schumpeter’s book is:
Schumpeter, Joseph A. Capitalism, Socialism and Democracy. 3rd ed. New York: Harper and Row, 1950.

The other book I mention, is:
de Tocqueville, Alexis. Democracy in America. Chicago: University of Chicago Press, 2000 [first published in two volumes in 1835 and 1840].

“A Libertarian Celebration of Hustling, Hacking and Free-Form Development”

TheBrightContinentBK2014-04-28.jpg

Source of book image: http://www.hmhco.com/shop/books/the-bright-continent/9780547678313#

(p. 21) Africa’s gains have come not because of Western largess or painful structural adjustment programs set out by the likes of the International Monetary Fund, Olopade argues, nor are they the work of governments. They are largely the fruit of Africans’ efforts to help themselves, through creative means that sometimes involve breaking the rules.
. . .
She excavates a hopeful narrative about a continent on the rise, “a libertarian celebration of hustling, hacking and free-form development.”
The best solutions, according to Olopade, are local, developed by people closest to the problem, not bureaucrats in Washington or Brussels: the South African gynecologist who operates out of two shipping containers stacked together, the Kenyan family who take over an abandoned plot of land to grow vegetables to eat and sell.
Central to Olopade’s thesis is the concept of kanju, a term that describes “the specific creativity born from African difficulty.” It is the rule-bending ethos that makes it possible to get things done in the face of headaches like crumbling infrastructure, corrupt bureaucracy and tightfisted banks unwilling to make loans to people without political connections.
Many countries have these kinds of hacks and workarounds. In India, the term is jugaad, and it has had its moment in the sun as a business school concept. India runs on this informal hacking of the system that makes life and business ­possible.

For the full review, see:
LYDIA POLGREEN. “Home Improvement.” The New York Times Book Review (Sun., APRIL 13, 2014): 21.
(Note: ellipsis added; italics in original.)
(Note: the online version of the review has the date APRIL 11, 2014, and has the title “Home Improvement; ‘The Bright Continent,’ by Dayo Olopade.”)

The book under review is:
Olopade, Dayo. The Bright Continent: Breaking Rules and Making Change in Modern Africa. New York: Houghton Mifflin Harcourt Publishing Co., 2014.

In France “‘Liberté, Égalité, Fraternité’ Means that What’s Yours Should Be Mine”

SantacruzGuillaumeFrenchEntrepreneurInLondon2014-04-27.jpgGuillaume Santacruz is among many French entrepreneurs now using London as their base. He said of his native France, “The economy is not going well, and if you want to get ahead or run your own business, the environment is not good.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. 1) Guillaume Santacruz, an aspiring French entrepreneur, brushed the rain from his black sweater and skinny jeans and headed down to a cavernous basement inside Campus London, a seven-story hive run by Google in the city’s East End.
. . .
A year earlier, Mr. Santacruz, who has two degrees in finance, was living in Paris near the Place de la Madeleine, working in a boutique finance firm. He had taken that job after his attempt to start a business in Marseille foundered under a pile of government regulations and a seemingly endless parade of taxes. The episode left him wary of starting any new projects in France. Yet he still hungered to be his own boss.
He decided that he would try again. Just not in his own country.
“A lot of people are like, ‘Why would you ever leave France?’ ” Mr. Santacruz said. “I’ll tell you. France has a lot of problems. There’s a feeling of gloom that seems to be growing deeper. The economy is not going well, and if you want to get ahead or run your own business, the environment is not good.”
. . .
(p. 5) “Making it” is almost never easy, but Mr. Santacruz found the French bureaucracy to be an unbridgeable moat around his ambitions. Having received his master’s in finance at the University of Nottingham in England, he returned to France to work with a friend’s father to open dental clinics in Marseille. “But the French administration turned it into a herculean effort,” he said.
A one-month wait for a license turned into three months, then six. They tried simplifying the corporate structure but were stymied by regulatory hurdles. Hiring was delayed, partly because of social taxes that companies pay on salaries. In France, the share of nonwage costs for employers to fund unemployment benefits, education, health care and pensions is more than 33 percent. In Britain, it is around 20 percent.
“Every week, more tax letters would come,” Mr. Santacruz recalled.
. . .
Diane Segalen, an executive recruiter for many of France’s biggest companies who recently moved most of her practice, Segalen & Associés, to London from Paris, says the competitiveness gap is easy to see just by reading the newspapers. “In Britain, you read about all the deals going on here,” Ms. Segalen said. “In the French papers, you read about taxes, more taxes, economic problems and the state’s involvement in everything.”
. . .
“It is a French cultural characteristic that goes back to almost the revolution and Robespierre, where there’s a deep-rooted feeling that you don’t show that you make money,” Ms. Segalen, the recruiter, said. “There is this sense that ‘liberté, égalité, fraternité’ means that what’s yours should be mine. It’s more like, if someone has something I can’t have, I’d rather deprive this person from having it than trying to work hard to get it myself. That’s a very French state of mind. But it’s a race to the bottom.”

For the full story, see:
LIZ ALDERMAN. “Au Revoir, Entrepreneurs.” The New York Times, SundayBusiness Section (Sun., MARCH 23, 2014): 1 & 5.
(Note: ellipses added.)
(Note: the online version of the story has the date MARCH 22, 2014.)

SegalenDianeFrenchEntrepreneurInLondon2014-04-27.jpg ‘Diane Segalen moved most of her executive recruiting practice to London from Paris. In France, she says, “there is this sense that ‘liberté, égalité, fraternité’ means that what’s yours should be mine.”” Source of caption and photo: online version of the NYT article quoted and cited above.

Edison Genuinely Believed that AC Was More Dangerous than DC

(p. 174) In Edison’s view, . . . , Westinghouse did not pose a serious threat in the power-and-light business because he used the relatively more dangerous alternating current, certain to kill one of his own customers within six months.
Edison’s conviction that direct current was less dangerous than alternating current was based on hunch, however, not empirical scientific research. He, like others at the time, focused solely on voltage (the force that pushes electricity through a wire) without paying attention to amperage (the rate of flow of electricity), and thought it would be best to stay at 1,200 volts or less. Even he was not certain that his own system was completely safe–after all, he had elected to place wires in underground conduits, which was more expensive than stringing wires overhead but reduced the likelihood of electrical current touching a passerby. Burying the wires could not give him complete peace of mind, however. Privately, he told Edward Johnson that “we must look out for crosses [i.e., short-circuited wires] for if we ever kill a customer it would be a bad blow to the business.”

Source:
Stross, Randall E. The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World. New York: Crown Publishers, 2007.
(Note: ellipsis added, bracketed words in original.)

Russia and China Redistributed Wealth “to Disastrous Effect”

SmithShane2014-04-26.jpg

Shane Smith, entrepreneur behind VICE media company. Source of photo: online version of the NYT article quoted and cited below.

(p. 10) You believe that young people worldwide are disenfranchised. Do you think popular uprisings will fix things? No. I’m actually worried, because I believe that it’s going to get worse. Look, economic disparity is bad. But we’ve already tried having governments redistribute wealth. We tried it in Russia and China to disastrous effect.

News Corp. bought a 5 percent stake in Vice, and now James Murdoch is on the board. Why did you sell to them? I’ve said that I want to be the next MTV, the next CNN, the next ESPN. Cue everyone rolling their eyes. MTV went to Viacom, ESPN went to Disney and Hearst, CNN went to Time Warner. Why? Because to build a global media brand, it’s almost impossible to do it alone. James has been involved in one of the largest media companies in the world since he was in short pants.
Do you ever fear that Vice will become legacy media itself? It’s our time now. Then, I don’t know, it’ll be holograms next, and some kid will come up and eat our lunch.

For the full interview, see:
Staley, Willy, interviewer. ” ‘Have We Unleashed a Monster?’: The Vice C.E.O. Shane Smith on His New Kind of News.” The New York Times Magazine (Sun., MARCH 23, 2014): 12.
(Note: ellipsis added; bold in original.)
(Note: the online version of the interview has the date MARCH 21, 2014, and has the title “Vice’s Shane Smith: ‘Have We Unleashed a Monster?’.”)

Edison’s Magnetic Low-Grade Iron Ore Processing Inventions Might Have Succeeded

(p. 193) Edison took great pleasure in the novelty of the technical challenges and in the opportunity to redeem his reputation as a savvy businessperson, even though redemption never came. The low-grade iron ore in New Jersey did not have a competitive chance once huge reserves of high-grade ore were discovered in the Mesabi Range of northeastern Minnesota; the Mesabi ore was easily mined near the surface and close to economical shipping on Lake Superior. Well after the first Mesabi mine opened in 1890, Edison remained pitiably hopeful about his Ogden mine, even when objective facts made the future of its business appear bleak to anyone else. In 1897, when failure was inevitable, he refused to acknowledge the facts. Edison wrote a colleague, “My Wall Street friends think I cannot make another success, and that I am a back number, hence I cannot raise even $10,000 from them, but I am going to show them that they are very much mistaken. I am full of vinegar yet.”

Source:
Stross, Randall E. The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World. New York: Crown Publishers, 2007.

Delta Overcomes Obstacles that Ground Other Airlines

DeltaOvercomesObstaclesToKeepFlyingGraphic.jpgSource of graphic: online version of the WSJ article quoted and cited below.

Cancellations due to mechanical failures, piliot illness and government regulations are often announced as though they were acts of God, outside the possible control of airlines, for which the airline is blameless. But airlines can take actions, and improve processes, to reduce the frequency and consequences of such cancellations. In airlines, and in other firms, there is not a sharp line between what can and what cannot be under the firm’s control.

(p. D3) Atlanta

The crew of Delta Air Lines Flight 55 last Thursday couldn’t legally fly from Lagos, Nigeria, to Atlanta unless they waited a day due to new limits on how much pilots can fly in a rolling 28-day period. The trip would have to be canceled.
Instead, Delta headquarters told the captain to fly to San Juan, Puerto Rico, which they could reach within their duty limits. There, two new pilots would be waiting to take the Boeing 767 on to Atlanta. The plane arrived in San Juan at 2:44 a.m., quickly took on fuel and pilots, and landed in Atlanta only 40 minutes late.
The episode, unorthodox in the airline industry, illustrates the fanaticism Delta now has for avoiding cancellations. Last year, Delta canceled just 0.3% of its flights, according to flight-tracking service FlightStats.com. That was twice as good as the next-best airlines, Southwest and Alaska, and five times better than the industry average of 1.7%.
. . .
Managers in Delta operations centers move planes, crews and parts around hourly trying to avoid canceling flights. How well an airline maintains its fleet and how smartly it stashes spare parts and planes at airports affect whether your flight goes or not.
Delta thinks it has come up with new analytical software and instruments that can help monitor the health of airplanes and predict which parts will soon fail. Empty planes are ferried to replace crippled jets rather than waiting for overnight repairs.
Mechanics developed a vibration monitor to install on cooling fans for cockpit instruments. A plane can’t be sent out on a new trip with a broken fan.
Now when vibration starts to increase, indicating that a bearing may be wearing down and getting close to failing, a new fan is swapped in. The wobbly fan goes to the shop for new bearings. That has reduced canceled flights.
So has spending $2 million to have spare starters for Boeing 767 engines at all 767 stations abroad. Starters last about five years. While each plane has two and both engines can be started with one, you can’t send a plane out on a long trip over oceans with only one working.

For the full story, see:
SCOTT MCCARTNEY. “THE MIDDLE SEAT; A World Where Flights Aren’t Canceled; How Smartly an Airline Stashes Spare Parts and Planes at Airports Affects Whether or Not Your Flight Takes Off.” The Wall Street Journal (Thurs., April 3, 2014): D3.
(Note: ellipsis added.)
(Note: the online version of the story was updated April 2, 2014, and has the title “THE MIDDLE SEAT; A World Where Flights Aren’t Canceled; Inside Delta’s new strategies to avoid stranding fliers.”)

In the End Edison Said “I Am Not Business Man Enough to Spend Time” in the Electricity Business

(p. 186) In early 1892, the deal was done: Edison General Electric and Thomson-Houston merged as nominal equals. The organization chart, however, reflected a different understanding among the principals. Thomson-Houston’s chief executive, Charles Coffin, became the new head and other Thomson-Houston executives filled out the other positions. Insull was the only manager from the Edison side invited to stay, which he did only briefly. From the outside, it appeared that Thomas (p. 187) Edison and his coterie had arranged the combination from a position of abject surrender. Edison did not want this to be the impression left in the public mind, however. When the press asked him about the announcement, he said he had been one of the first to urge the merger. This was not close to the truth, and is especially amusing when placed in juxtaposition to Alfred Tate’s account of the moment when Tate, hearing news of the merger first, had been the one to convey the news to Edison.

I always have regretted the abruptness with which I broke the news to Edison but I am not sure that a milder manner and less precipitate delivery would have cushioned the shock. I never before had seen him change color. His complexion naturally was pale, a clear healthy paleness, but following my announcement it turned as white as his collar.

“Send for Insull,” was all he said as he left me standing in his library.

Having collected himself before meeting with the reporters, Edison could say with sincerity that he was too busy to “waste my time” on the electric light. For the past three years, since he first realized that his direct-current system would ultimately be driven to the margins by alternating current, he had been carting his affections elsewhere. The occasion of the merger did shake him into a rare disclosure of personal shortcoming: He allowed that “I am not business man enough to spend time” in the power-and-light business.

Source:
Stross, Randall E. The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World. New York: Crown Publishers, 2007.

Heart Pioneer Bailey Kept Moving from Hospital to Hospital Due to His Failures

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Source of book image:
http://media.npr.org/assets/bakertaylor/covers/e/extreme-medicine/9781594204708_custom-14713d8588e54f066a6abf7b5a13e4c9de832ea1-s6-c30.jpg

(p. C8) In “Extreme Medicine,” physician Kevin Fong reminds us that virtually everything we take for granted in lifesaving medical intervention was once unthinkable. Over the past century, as technology has allowed man to conquer hostile environments and modernize warfare, medical pioneers have been on a parallel journey, confronting what had once been fatal in man’s boldest pursuits and making it survivable.
. . .
As Dr. Fong notes, many of today’s commonplace treatments were once dangerously experimental. One pioneer in the early postwar years, a Philadelphia surgeon named Charles Bailey, killed several patients while trying to repair problems of the mitral valve, which if damaged can cause blood to flow backward into the hear chamber, decreasing flow to the rest of the body. Bailey moved from hospital to hospital to avoid scrutiny of his successive failures.

For the full review, see:
LAURA LANDRO. “BOOKS; They Died So We Might Live; Hypothermia, which killed explorers like Scott, is now induced in heart patients to allow time for surgery.” The Wall Street Journal (Sat., Feb. 15, 2014): C8.
(Note: ellipsis added.)
(Note: the online version of the review has the date Feb. 14, 2014, and has the title “BOOKSHELF; Book Review: ‘Extreme Medicine’ by Kevin Fong; Explorers, astronauts and soldiers all pushed the limits of doctors’ abilities to heal and repair.”)

The book under review is:
Swidey, Neil. Trapped under the Sea: One Engineering Marvel, Five Men, and a Disaster Ten Miles into the Darkness. New York: Crown Publishers, 2014.

Managing Engaged Edison Only Half as Much as Inventing

(p. 146) In 1885, three years after the start of service at Pearl Street, a director of the company who chose to remain anonymous complained to the Philadelphia Press that Edison insisted on taking an active part in the management of the company “although he is not a bit of a business man.” He gave an example of Edison’s poor judgment: Edison had proposed installing a new cable in Manhattan that would cost nearly $30,000 a mile, oblivious to the fact that Western Union had one with similar capacity in operation that had only cost $500 a mile. “If he would leave it to practical business men to make money out of it and stick to his inventions,” the director said, “the company would in time become very rich.”
For Edison, “sticking to his inventions” full-time would mean relinquishing control of Edison Electric, which was anathema. Managing his company did not engage him half as much as creating it, but he could not bring himself to let go of the captain’s chair. Edison’s intellectual interests, however, wandered from one minor project to the next. He had always done best when attempting something both entirely new and gargantuan in scale, but in the mid-1880s he could not find a suitable project.

Source:
Stross, Randall E. The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World. New York: Crown Publishers, 2007.
(Note: italics in original.)

Edison Was “the World’s Greatest Inventor and World’s Worst Businessman”

(p. 165) BY THE EARLY twentieth century, Edison had earned a reputation as “the world’s greatest inventor and world’s worst businessman.” The phrasing, attributed to Henry Ford, is memorable, even if both characterizations as greatest and worst are too extreme to be accepted literally.

Source:
Stross, Randall E. The Wizard of Menlo Park: How Thomas Alva Edison Invented the Modern World. New York: Crown Publishers, 2007.