Entrepreneurship – Page 160 – artdiamondblog.com

Are Small Bets Enough to Get Breakthrough Innovation, Or Do You Usually Need Big Bets?

Source of book image: online version of the WSJ review quoted and cited below.

I am dubious of the main thesis of the book discussed in the review quoted below. But it sounds like an interesting read.

“I’ll be happy to give you innovative thinking,” a bedraggled employee tells his boss in a classic Leo Cullum cartoon. “What are the guidelines?”

Guidelines are what Peter Sims seeks to provide in “Little Bets,” an enthusiastic, example-rich argument for innovating in a particular way–by deliberately experimenting and taking small exploratory steps in novel directions. Some little bets will not pay off, of course, in which case little is lost; but others may pay off in big ways.
. . .
The point is that good (or even just delicious) ideas rarely emerge fully formed, like Athena from the head of Zeus; rather they evolve in a discursive and unpredictable fashion. The challenge is to enable this process rather than squelch it because it is hard to manage or because its results are hard to predict.
Light, bright and packed with tidy anecdotes, “Little Bets” feels at times like a motivational speaker’s presentation. Its claims are often attractive, but the analytical apparatus can be shaky: correlation is confused with causation; counter-evidence is ignored (such as those who put down small bets but never enjoy large returns); the role of circumstance or luck is underestimated; and some facts seem cherry-picked to push the message.

For the full commentary, see:
DAVID A. SHAYWITZ. “BOOKSHELF; Where the Action Is; Taking small exploratory steps and ‘prototyping,’ as when Chris Rock tests out jokes at obscure comedy clubs.” The Wall Street Journal (Fri., APRIL 22, 2011): A11.
(Note: ellipsis added.)

The book under review is:
Sims, Peter. Little Bets: How Breakthrough Ideas Emerge from Small Discoveries. New York: Free Press, 2011.

“If We Actually Want to Change Anything–Dedicate Our Lives to It–We Need to Make Money Doing It”

“The underground market seeks to encourage food entrepreneurship by helping young vendors avoid the costs — including for health permits and liability insurance — required by legitimate farmers’ markets. Neil Davidson prepared part of a Hawaiian breakfast dish for a customer.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. A1) SAN FRANCISCO — . . .
. . .
At midnight, the smell of stir-fried pork bellies was wafting through the Mission district. There was live music, liquor, bouncers, a disco ball — and a line waiting to sample hundreds of delicacies made mostly on location, among them bacon-wrapped mochi (a Japanese rice paste) and ice cream made from red beets, Guinness and chocolate cake.
In a sense it is civil disobedience on a paper plate.
The underground market seeks to encourage food entrepreneurship by helping young vendors avoid roughly $1,000 a year in fees — including those for health permits and liability insurance — required by legitimate farmers markets. Here, where the food rave — call it a crave — was born, the market organizers sidestep city health inspections by operating as a private club, requiring that participants become “members” (free) and sign a disclaimer noting that food might not be prepared in a space that has been inspected.
. . .
(p. A12) Where psychedelic drugs famously transported another self-conscious San Francisco generation, the rebel act of choice by Valerie Luu, 23, a first-generation Vietnamese chef, is deep-frying string cheese in a cast-iron pan.
“When I was their age I was doing drugs and going to rock shows,” said Novella Carpenter, an urban farmer and author who recently got into a spat with the City of Oakland for selling chard and other produce at a pop-up farm stand without a permit. “That’s not their culture,” she continued. “Their culture is food — incredible yummy-tasting food.”
. . .
The underground market here, which also has a less chic daytime component, was started by Iso Rabins, 30, the founder of ForageSF, a company that began with foraging walks and dinners featuring dishes like wild nettle soup with crème fraiche.
He started in 2009 from a private home after observing that many friends could not afford to sell at farmers markets, which requires business and product liability insurance (around $250), space rental ($40 to $55 a day), yearly member fees (around $110), and a health and safety permit (about $500). The use of commercial kitchens would cost an additional $45 to $75 an hour, Mr. Rabins noted, and making jam can take eight hours or more. “The small-batch economics just don’t work,” he said.
The goal is to be an incubator for culinary start-ups, and be a profit-making venture. Vendors pay $50 to reserve a cooking space and return 10 percent of sales over $500 to ForageSF. “The feeling in the food community is that if you’re making money, it’s not something you’re passionate about,” Mr. Rabins said. “But if we actually want to change anything — dedicate our lives to it — we need to make money doing it,” he said.
Amateur cooks around the country are pushing to have the right to sell unlicensed goods directly to consumers. So-called “cottage food” laws that allow products considered nonhazardous, like pies and cookies, exist in 18 states, with five more considering similar legislation.

For the full story, see:
PATRICIA LEIGH BROWN. “They Gather Secretly at Night, and Then They (Shhh!) Eat.” The New York Times (Weds., April 15, 2011): A1 & A12.
(Note: ellipses added.)
(Note: the online version of the story is dated April 14, 2011.)

Italy’s Dynastic Capitalism “Is Built Around Loyalty, Not Performance”

“Carlo Altomonte, an economist, says that “Italy’s problem isn’t that we have a lot of debt. It’s that we don’t grow.”” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. 6) “I know that in the States, all Mediterranean countries get lumped together,” says Carlo Altomonte, an economist with Bocconi University in Milan. “But Italy’s problem isn’t that we have a lot of debt. It’s that we don’t grow.”
. . .
“There is no sense of what a market economy is in this country,” says Professor Altomonte. “What you see here is an incredible fear of competition.”
. . .
FIVE years ago, Francesco Giavazzi needed a taxi. Cabs are relatively scarce in Milan, especially at 5 a.m., when he wanted to head to the airport, so he called a company at 4:30 to schedule a pickup. But when he climbed into the cab half an hour later, he discovered that the meter had been running for more than 20 minutes, because the taxi driver had arrived soon after the call and started charging for (p. 7) his time. Allowed by the rules, but to Mr. Giavazzi, utterly unfair.
“So it was 20 euros before we started the trip to the airport,” recalls Mr. Giavazzi, who is an economics professor at Bocconi University. “I said, ‘This is impossible.’ ”
Professor Giavazzi later wrote an op-ed article denouncing this episode as another example of the toll exacted by Italy’s innumerable guilds, known by several names here, including “associazioni di categoria.” (These are different from unions, another force here, in that guilds are made up of independent players in a trade or profession who have joined to keep outsiders out and maintain standards, as opposed to representing employees in negotiations with management, as a union might.) Even baby sitters have associations in Italy.
The op-ed did not endear Professor Giavazzi to the city’s cab drivers. They pinned leaflets with his name and address at taxi stands around Milan and for the next five nights, cabs drove around his home, honking their horns.
“This is a country with a lot of rents,” says Professor Giavazzi, sitting in his office one recent afternoon, . . . “You need a notary public, it’s like 1,000 euros before you even open your mouth. If you’re a notary public in this country, you live like a king.”
For Mr. Barbera, as is true with every entrepreneur here, the prevalence and power of Italy’s guilds explains much of what is driving up costs. He says he must overspend for accountants, lawyers, truckers and other members of guilds on a list that goes on and on: “Everything has a tariff, and you have to pay.”
. . .
Italians, notes Professor Altomonte, are among the world’s heaviest consumers of bottled water. “Do you know why? Because the water in the tap comes from the government.”
The suspicion of Italians when it comes to extra-familial institutions explains why many here care more about protecting what they have than enhancing their wealth. Most Italians live less than a mile or two from their parents and stay there, often for financial benefits like cash and in-kind services like day care. It’s an insularity that runs all the way up to the corporate suites. The first goal of many entrepreneurs here isn’t growth, so much as keeping the business in the family. For a company to really expand, it needs capital, but that means giving up at least some control. So thousands of companies here remain stubbornly small — all of which means Italy is a haven for artisans but is in a lousy position to play the global domination game.
“The prevailing management style in this country is built around loyalty, not performance,” says Tito Boeri, scientific director at Fondazione Rodolfo Debenedetti, who has written about Italy’s dynastic capitalism.

For the full story, see:
DAVID SEGAL. “Is Italy Too Italian?” The New York Times (Sun., August 1, 2010): 1 & 6-7.
(Note: ellipses added.)
(Note: the online version of the article is dated July 31, 2010.)

“The clothier Luciano Barbera in his family’s “spa for yarn,” where crates of thread rest for months. Economists fear that such small-scale artisanship cannot sustain Italy’s economy forever.” Source of caption and photo: online version of the NYT article quoted and cited above.

If Countries Have Souls “Then America’s Is the Patent System”

Source of book image: http://yourbooksworld.com/images/Biographies/mr-gatlings-terrible-marvel.jpg

(p. 46) [Julia Keller] discusses Lincoln’s little-known interest in personally testing new Army weapons and, in a brilliant passage, rhapsodizes about creativity and the Patent Office: “If a country can be said to possess a soul, then America’s is the patent system: the simple, fair method of staking claim to a new idea and getting the chance to make money from it.”

For the full review, see:
MAX BYRD. “The Bullet Machine.” The New York Times Book Review (Sun., November 9, 2008): 46.
(Note: bracketed name added.)
(Note: the online version of the review is dated November 7, 2008.)

Book reviewed:
Keller, Julia. Mr. Gatling’s Terrible Marvel: The Gun That Changed Everything and the Misunderstood Genius Who Invented It. New York: Viking, 2008.

U.S. Holds “Edge in Its Openness to Innovation”

Source of book image: http://www.tower.com/tycoons-how-andrew-carnegie-john-d-rockefeller-jay-charles-r-morris-paperback/wapi/100346776?download=true&type=1

(p. 24) Judging by Charles R. Morris’s new book, “The Tycoons,” it takes about 100 years for maligned monopolists and “robber barons” to morph into admirable innovators.

Morris skillfully assembles a great deal of academic and anecdotal research to demonstrate that Andrew Carnegie, John D. Rockefeller, Jay Gould and J. P. Morgan did not amass their fortunes by trampling on the downtrodden or ripping off consumers – . . .
. . .
Though Morris only hints at it, the truth is that the real heroes of the American industrial revolution were not his four featured tycoons, but the American people themselves. I don’t mean this to sound like a corny burst of patriotism. In the 19th century, the United States was still young. Most families had either been booted out of Europe or fled it, and they didn’t care about tradition or the Old Guard. With little to lose, they were willing to bet on a roll of the dice, even if it was they who occasionally got rolled. Europe was encrusted with guilds, unions and unbendable rules. Britons took half a day to make a rifle stock, because 40 different tradesmen poked their noses into the huddle. American companies polished off new rifle stocks in 22 minutes.
The United States still holds an edge in its openness to innovation. In 1982, French farmers literally chased the French agriculture minister, Edith Cresson, off their fields with pitchforks because she suggested reform. By contrast, back in the late 1850’s, Abraham Lincoln was a hot after-dinner speaker. Was he discussing slavery? No. The title of his talk was “Discoveries and Inventions.” The real root of economic growth is not natural resources or weather or individual genius. It’s attitude, not latitude. The Austrian economist Joseph Schumpeter called innovations gales of “creative destruction.” Americans, not Europeans, had the gall to stare into those gales – with optimism.

For the full review, see:
TODD G. BUCHHOLZ . “‘The Tycoons’: Benefactors of Great Wealth.” The New York Times Book Review (Sun., October 2, 2005): 24.
(Note: ellipses added.)
(Note: the online version of the review has the title “‘The Tycoons’: Benefactors of Great Wealth.”)

Book under review:
Morris, Charles R. The Tycoons: How Andrew Carnegie, John D. Rockefeller, Jay Gould, and J. P. Morgan Invented the American Supereconomy. New York: Times Books, 2005.

In Greece It Is Illegal for Brewers to Produce Tea

“Demetri Politopoulos at his microbrewery in northern Greece. He says Greek leaders need to do more to make the country an easier place to do business.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. 1) DEMETRI POLITOPOULOS says he has suffered countless indignities in his 12-year battle to build a microbrewery and wrest a sliver of the Greek beer market from the Dutch colossus, Heineken.

His tires have been slashed and his products vandalized by unknown parties, he says, and his brewery has received threatening phone calls. And he says he has had to endure regular taunts — you left Manhattan to start up a beer factory in northern Greece? — not to mention the pain of losing 5.3 million euros.
Bad as all that has been, nothing prepared him for this reality: He would be breaking the law if he tried to fulfill his latest — and, he thinks, greatest — entrepreneurial dream. It is to have his brewery produce and export bottles of a Snapple-like beverage made from herbal tea, which he is cultivating in the mountains that surround this lush pocket of the country.
An obscure edict requires that brewers in Greece produce beer — and nothing else. Mr. Politopoulos has spent the better part of the last year trying fruitlessly to persuade the Greek government to strike it. “It’s probably a law that goes back to King Otto,” said Mr. Politopoulos with a grim chuckle, referring to the Bavarian-born king of Greece who introduced beer to the country around 1850.
Sitting in his office, Mr. Politopoulos took a long pull from a glass of his premium Vergina wheat beer and said it was absurd that he had to lobby Greek politicians to repeal a 19th-century law so that he could deliver the exports that Greece urgently needed. And, he said, his predicament was even worse than that: it was emblematic of the web of restrictions, monopolies and other distortions that have made many Greek companies uncompetitive, and pushed the country close to bankruptcy.

For the full story, see:
LANDON THOMAS Jr. “What’s Broken in Greece? Ask an Entrepreneur.” The New York Times, SundayBusiness Section (Sun., January 30, 2011): 1 & 5.
(Note: the online version of the article is dated January 29, 2011.)

“The Adventurous, Pioneering Spirit”

Source of book image: http://www.jetagebook.com/

(p. 30) “Jet Age” is ostensibly about the race between two companies and nations to commercialize a military technology and define a new era of air travel. There’s Boeing with its back to the wall and its military contracts drying up, betting everything on passenger jets, pitted against de Havilland and the government-subsidized project meant to reclaim some of Britain’s lost glory. . . .
. . .
But the book is really about the risk-taking essential for making any extreme endeavor commonplace. “Jet Age” celebrates the managers, pilots, engineers, flight attendants and, yes, even passengers (for without passengers there is no business) who gambled everything so that we might cross oceans and continents in hours rather than days.
It is easy to forget, in this time of overcrowded flights, demoralizing security checks, embattled flight attendants and dwindling service, that risk was once embraced as a necessary, even desirable, part of flying. Quoted in the book, the celebrated aviator Lord Brabazon summed it up in post-accident testimony: “You know, and I know, the cause of this accident. It is due to the adventurous, pioneering spirit of our race. It has been like that in the past, it is like that in the present, and I hope it will be in the future.”

For the full review, see:
MICHAEL BELFIORE. “Fatal Flaws.” The New York Times Book Review (Sun., February 6, 2011): 30.
(Note: ellipses added.)
(Note: the online version of the article is dated February 4, 2011.)

The book under review is:
Verhovek, Sam Howe. Jet Age: The Comet, the 707, and the Race to Shrink the World. New York: Avery, 2010.

Roy E. Disney as a “Real-life Jiminy Cricket”

“Roy E. Disney, shown in 1996, was considered a tough and outspoken critic of top executives at the Walt Disney Company.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. B18) LOS ANGELES — Roy E. Disney, who helped revitalize the famed animation division of the company founded by his uncle, Walt Disney, and who at times publicly feuded with top Disney executives, died on Wednesday in Newport Beach, Calif. He was 79.

His death, at Hoag Memorial Hospital Presbyterian, was caused by stomach cancer, a spokeswoman for the Walt Disney Company said. Mr. Disney, who had homes in Newport Beach and the Toluca Lake district of Los Angeles, was the last member of the Disney family to work at the entertainment conglomerate built by his uncle and his father, Roy O. Disney.
As a boy the younger Roy would play in the halls of his uncle’s studio, where animators often used him as a test audience as they toiled on movies like “Pinocchio.” As an adult he helped bring the animation studio back from the brink, overseeing a creative renaissance that led to “The Little Mermaid,” “Beauty and the Beast” and “The Lion King.”
But the soft-spoken Mr. Disney was primarily known for a willingness to question the company’s top managers, aggressively and publicly, when he felt they were mishandling the family empire. Some people in the company referred to him as its real-life Jiminy Cricket: a living conscience who was at times intensely disliked by management for speaking out.
. . .
Returning to the company in 1984, Mr. Disney set about revitalizing the floundering animation division. He obtained financing, for instance, for a computerized postproduction facility, helping to make possible the revolving ballroom scene in “Beauty and the Beast.”

For the full obituary, see:
BROOKS BARNES. “Roy E. Disney Dies at 79; Rejuvenated Animation.” The New York Times (Thurs., December 17, 2009): B18.
(Note: ellipsis added.)

“The Information in a Message Is Inversely Proportional to Its Probability”

Source of book image: http://www.umcs.maine.edu/~chaitin/

(p. A13) What, exactly, is information? Prior to Shannon, Mr. Gleick notes, the term seemed as hopelessly subjective as “beauty” or “truth.” But in 1948 Shannon, then working for Bell Laboratories, gave information an almost magically precise, quantitative definition: The information in a message is inversely proportional to its probability. Random “noise” is quite uniform; the more surprising a message, the more information it contains. Shannon reduced information to a basic unit called a “bit,” short for binary digit. A bit is a message that represents one of two choices: yes or no, heads or tails, one or zero.

For the full review, see:

JOHN HORGAN. “Little Bits Go a Long Way; The more surprising a message, the more information it contains.” The Wall Street Journal (Tues., March 1, 2011): A13.

Book being reviewed:
Gleick, James. The Information: A History, a Theory, a Flood. New York: Pantheon Books, 2011.

Better Rails Were Needed Before Train Would “Work”

(p. 300) The other weight problem was the one that licked Trevithick at Penydarren: The tracks on which the locomotive ran were just not able to survive the tonnage traveling over them. Driving a five-ton steam locomotive over rails designed for horse-drawn carts was only slightly more sensible than driving a school bus over a bridge made of wet ice cubes. In both cases, it’s a close call whether the vehicle will skid before or after the surface collapses.

. . .
(p. 301) Two years later, Stephenson, in collaboration with the ironmonger William Losh of Newcastle, produced, and in September 1816 jointly patented, a series of’ improvements in wheels, suspension, and–most important–the method by which the rails and “chairs” connected one piece of track to another. Stephenson’s rails seem mundane next to better-known eureka moments, but as much as any other innovation of the day they underline the importance of such micro-inventions in the making of a revolution. For it was the rails that finally made the entire network of devices–engine, linkage, wheel, and track–work.

Source:
Rosen, William. The Most Powerful Idea in the World: A Story of Steam, Industry, and Invention. New York: Random House, 2010.
(Note: ellipsis added.)

How Bacardi Fought Predatory Taxation in Pre-Castro Cuba

Source of book image: http://www.nytimes.com/2008/09/21/business/21shelf.html?_r=1

(p. W6) When it comes to chronicling the Bacardi rum dynasty, the best model may be “Buddenbrooks” or some other novelistic attempt to capture the experience of a family business trying to survive across generations. Tom Gjelten’s “Bacardi and the Long Fight for Cuba” — though fact-driven history and far more upbeat that Thomas Mann’s tale of dynastic decline — feels very much in this literary tradition.
. . .
Perhaps the most fascinating figure in the Bacardi tale is José Bosch, called Pepín, a young businessman who also married into the Bacardi family and was an early opponent of Gerardo Machado’s corrupt rule in the 1920s. Machado made Bacardi, one of Cuba’s most successful companies, a target of predatory taxation, but a proposed rum tax was more than the distiller could stand. Bacardi opened new facilities in Mexico and threatened to move its operations there if the tax was enacted. The Cuban legislature dropped the idea — and Bacardi soon found itself with a Mexican distillery it didn’t need, trying to sell a liquor to tequila- quaffing public that didn’t want it.
Bosch was dispatched in 1933 to shut down the Mexican facility, but instead he saved it. “Noticing that Mexicans drank a lot of Coca-Cola,” Mr. Gjelten writes, Bosch urged the company to promote Bacardi-and-Coke cocktails. Observing the rich tradition of Mexican handicrafts, he also suggested that the locals would be more inclined to drink rum if it was sold in the sort of wicker-covered jugs often used for it in Cuba. Sales in 1934 doubled.

For the full review, see:
ALVARO VARGAS LLOSA. “The Family Spirit.” The Wall Street Journal (Fri., September 12, 2008): W6.
(Note: ellipsis added.)

The book being reviewed, is:
Gjelten, Tom. Bacardi and the Long Fight for Cuba: The Biography of a Cause. New York: Viking Penguin, 2008.