Ridley Argues that Our Future Can Be Bright

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Source of book image: http://1.bp.blogspot.com/_cheRMv1X2oI/TAOvTFTnoeI/AAAAAAAAAgU/WAp7q0I_5mw/s1600/Ridley+Rational+Optimist.jpg

Ridley’s book is very well-written, well-argued and well-documented. He takes on all the main arguments against a happy future for humans. I agree with most of what he writes. (One exception is that I think he underestimates the importance of patents in enabling a broader group of inventors to continue inventing.)
In the coming weeks, I will be quoting some of the more memorable, thought-provoking, or useful passages.

Book discussed:
Ridley, Matt. The Rational Optimist: How Prosperity Evolves. New York: Harper, 2010.

Federal Subsidies Create Few Green Jobs

(p. F2) . . . solar power, which makes extensive use of robots in fabricating the cells, and has no moving parts to service once it is up and running, may be an odd choice for job creation.
“It’s just not that labor-intensive,” said Howard Axelrod, an engineer and economist. And as for the jobs it creates, there may be a price elsewhere, Dr. Axelrod said.
. . .
Build enough solar plants and some coal plants will shut down; that would amount to firing Peter to hire Paul.
. . .
And, economists point out, some of the work that renewable energy creates goes to people who already have jobs — roofers who install the panels or truck drivers who move them around, or steel workers who make towers for new wind machines.
Some of the jobs could eventually go elsewhere. Two years ago, Evergreen Solar, which got $58 million in aid from Massachusetts for a factory in Devens, said it would shift production to China instead.
. . .
The debate is part of a larger discussion of what constitutes a “green” job. In October 2009, Congress gave the Bureau of Labor Statistics a special appropriation to count them.
. . .
“Driving a bus is driving a bus, right?” said Connie Mack, Republican of Florida. Hilda Solis, the secretary of labor, said they were “green buses.” But aides later clarified that the bureau counted any bus driving job as green because it preserved natural resources.
None of this suggests that green is bad, just that it is not particularly job-heavy. In December 2010, Susan Combs, the comptroller of Texas, reported that school districts in her state were giving tax abatements to lure new jobs, but had to give $1.6 million for every wind energy job. Manufacturing jobs could be created for $166,000 each.

For the full story, see:
MATTHEW L. WALD. “Solar Power Industry Falls Short of Hopes in Job Creation.” The New York Times (Weds., October 26, 2011): F2.
(Note: ellipses added.)
(Note: the online version of the article has the date October 25, 2011.)

More Firms Adopt ‘Bring Your Own Device’ (BYOD) Policies to Empower Workers and Cut Costs

CitrixSystemsWorkersPickOwnLaptops2011-11-10.jpg“At Citrix Systems, Berkley Reynolds, left, uses his Alienware laptop, and Alan Meridian, his MacBook Pro, paid for with stipends.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. B1) SAN FRANCISCO — Throughout the information age, the corporate I.T. department has stood at the chokepoint of office technology with a firm hand on what equipment and software employees use in the workplace.

They are now in retreat. Employees are bringing in the technology they use at home and demanding the I.T. department accommodate them. The I.T. department often complies.
Some companies have even surrendered to what is being called the consumerization of I.T. At Kraft Foods, the I.T. department’s involvement in choosing technology for employees is limited to handing out a stipend. Employees use the money to buy whatever laptop they want from Best Buy, Amazon.com or the local Apple store.
“We heard from people saying, ‘How come I have better equipment at home?’ ” said Mike Cunningham, chief technology officer for Kraft Foods. “We said, hey, we can address that.”
Encouraging employees to buy their own laptops, or bring their mobile phones and iPads from home, is gaining traction in the workplace. A survey published on Thursday by Forrester Research found that 48 percent of information workers buy smartphones for work without considering what their I.T. department supports. By being more flexible, companies are hoping that workers will be more comfortable with their devices and therefore more productive.
“Bring your own device” policies, as they are called, are also shifting the balance of power among electronics makers. Manufacturers good at selling to consumers are increasingly gaining the upper hand, while those focused on bulk corporate sales are slipping.
. . .
(p. B6) Letting workers bring their iPhones and iPads to work can . . . save companies money. In some cases, employees pay for equipment themselves and seek tech help from store staff rather than their company’s I.T. department. “You can basically outsource your I.T. department to Apple,” said Ben Reitzes, an analyst with Barclays Capital.
A similar B.Y.O.D. program at Citrix Systems, a software maker that also helps its clients implement such programs, saves the company about 20 percent on each laptop over three years. Of the 1,000 or so employees in Citrix’s program, 46 percent have bought Mac computers, according to Paul Martine, Citrix’s chief information officer. “That was a little bit of a surprise.”

For the full story, see:
VERNE G. KOPYTOFF. “More Offices Let Workers Choose Their Own Devices.” The New York Times (Fri., September 23, 2011): B1 & B6.
(Note: ellipses added.)
(Note: the online version of the article is dated September 22, 2011.)

Collins Says Successful CEOs Are Empirical and Disciplined

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Source of book image: online version of the WSJ review quoted and cited below.

(p. A15) ‘Great by Choice” is a sequel to Jim Collins’s best-selling “Good to Great” (2001), which identified seven characteristics that enabled companies to become truly great over an extended period of time. Never mind that one of the 11 featured companies is now bankrupt (Circuit City) and another is in government receivership (Fannie Mae). Mr. Collins has a knack for analysis that business readers find compelling.

Mr. Collins’s new book tackles the question of how to steer a company to lasting success in an environment characterized by change, uncertainty and even chaos. Like his previous work, this book builds its conclusions on a framework of painstaking research, conducted over nine years and overseen by Mr. Collins and his co-author, Morten T. Hansen, a management professor at the University of California, Berkeley.
. . .
Messrs. Collins and Hansen draw some interesting and counterintuitive conclusions from their research. First, the successful leaders were not the most “visionary” or the biggest risk-takers; instead, they tended to be more empirical and disciplined, relying on evidence over gut instinct and preferring consistent gains to blow-out winners. The successful companies were not more innovative than the control companies; indeed, they were in some cases less innovative. Rather, they managed to “scale innovation”–introducing changes gradually, then moving quickly to capitalize on those that showed promise. The successful companies weren’t necessarily the most likely to adopt internal changes as a response to a changing environment. “The 10X companies changed less in reaction to their changing world than the comparison cases,” the authors conclude.
. . .
If “Great by Choice” shares the qualities that made “Good to Great” so popular, it also shares some that drew criticism. The authors’ conclusions sometimes feel like the claims of a well-written horoscope–so broadly stated that they are hard to disprove. Their 10X leaders are both “disciplined” and “creative,” “prudent” and “bold”; they go fast when they must but slow when they can; they are consistent but open to change. This encompassing approach allows the authors to fit pretty much any leader who achieves 10X performance into their analysis. Would it ever be possible, one wonders, to find a leader whose success contradicted their thesis?

For the full review, see:
ALAN MURRAY. “BOOKSHELF; Turbulent Times, Steady Success; How certain companies achieved shareholder returns at least 10 times greater than their industry.” The Wall Street Journal (Tues., OCTOBER 11, 2011): A15.
(Note: ellipses added.)

Innovation Not Highly Correlated with R&D Spending

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Source of graph: online version of the WSJ article quoted and cited below.

(p. B9) Many companies say innovation is a top priority, but even those who spend the most on research and development can have little to show for it, a new study says.

A report expected to be released Monday by consulting firm Booz & Co., says that few of the biggest R&D spenders crack the top 10 in terms of being considered “innovative” by their peers.
Booz identified 1,000 companies with the biggest 2010 research-and-development budgets and invited 600 executives from those companies to rate which ones they deemed most innovative. The most frequent pick was Apple Inc.–the 70th biggest research-and-development spender–followed by Google Inc. and 3M Co., also not among the top-20 spenders.

For the full story, see:
MELISSA KORN. “Top ‘Innovators’ Rank Low in R&D Spending.” The Wall Street Journal (Mon., OCTOBER 24, 2011): B9.

Lazear’s Popcorn Theory of Economic Destruction

(p. A15) . . . , consider two theories of economic destruction, which can be labeled the domino theory and the popcorn theory. Everyone knows the domino theory; it is the analogy that is commonly used to denote contagion. If one domino falls, it will topple the others, and conversely, if the first domino remains upright, the others will not fall. It is this logic that underlies most bailout strategies.
The popcorn theory emphasizes a different mechanism. When popcorn is made (the old fashioned way), oil and corn kernels are placed in the bottom of a pan, heat is applied and the kernels pop. Were the first kernel to pop removed from the pan, there would be no noticeable difference. The other kernels would pop anyway because of the heat. The fundamental structural cause is the heat, not the fact that one kernel popped, triggering others to follow.
Many who believe that bailouts will solve Europe’s problems cite the Sept. 15, 2008 bankruptcy of Lehman Brothers as evidence of what allowing one domino to fall can do to an economy. This is a misreading of the historical record. Our financial crisis was mostly a popcorn phenomenon.
. . .
But our financial crisis was caused by factors that affected the entire system, just as all corn kernels pop when they are warmed by the same flame. This lesson is important because interpreting our crisis as primarily a contagion event leads to the wrong strategies for dealing with potential disasters. After Lehman, Europeans seem to be so taken with worries of contagion that they are failing to emphasize remedies that actually have a chance of making things better. In their case, and in ours, the solution is primarily a reduction in the bloated size of government expenditures that come about by making promises that cannot be kept.

For the full commentary, see:
EDWARD P. LAZEAR. “OPINION; The Euro Crisis: Doubting the ‘Domino’ Effect; Preventing a Greek default will not reverse the lackluster growth that has plagued the other vulnerable countries for many years now.” The Wall Street Journal (Mon., OCTOBER 31, 2011): A15.
(Note: ellipses added.)

A&P Sold Consumers Better and Lower-Priced Food

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Source of book image: online version of the WSJ review quoted and cited below.

(p. A15) Mr. Levinson’s history centers on the two Hartford sons who followed their father into the business. They would spend their entire working lives at the company being known simply as “Mr. George” and “Mr. John.” Thoughtful and studious, Mr. George’s idea of excitement was a good jigsaw puzzle; Mr. John, somewhat more outgoing, liked the horses but also a daily lunch of milk and crackers. Together the brothers, neither of whom had finished high school, built what would be, for 40 years, the largest retail outlet in the world.

The brothers’ business philosophy was simple, writes Mr. Levinson: “If the company keeps its costs down and prices low, more shoppers would come through its doors, producing more profits than if it kept prices high.” The more stores they could open, the greater the take.
But the Hartfords had a public-relations problem. Since the nation’s earliest days, small family stores had served as community anchors. There were thousands across the country. Mom and pop knew every customer who came through their door; they extended credit to families down on their luck. If low-priced chains drove out such stores, what would happen to small-town America?
In fact, many mom-and-pop operations were inefficiently and incompetently run. A&P might be coldly corporate by comparison, but it offered consumers far more variety and fresher, better-quality goods at less cost to the family budget.

For the full review, see:
PATRICK COOKE. “BOOKSHELF; How a Grocer Bagged Profits; At its peak, the chain had nearly 16,000 stores. Critics charged it with competing unfairly by offering too-low prices.” The Wall Street Journal (Mon., AUGUST 29, 2011): A15.
(Note: ellipsis added.)

The book under review is:
Levinson, Marc. The Great A&P and the Struggle for Small Business in America. New York: Hill and Wang, 2011.

Haltiwanger Paper Says New Firms Create More Jobs than Old Firms

(p. A2) A recent study called into question whether size should matter at all when comparing businesses and their contribution to job creation.
The paper–co-authored by University of Maryland economist John Haltiwanger and two Census Bureau economists–confirmed that small businesses create more net new jobs, per employee, than do bigger businesses.
But the effect vanishes once each company’s age is taken into account. It is young businesses that outperform old ones, according to the paper. Size isn’t the important factor.
If you control for age, “you wipe out that effect” of small businesses creating a disproportionate share of net new jobs, says Prof. Haltiwanger. “There’s no systematic relationship. If anything it goes the opposite way of conventional wisdom.”

For the full commentary, see:
CARL BIALIK. “THE NUMBERS GUY; Sizing Up the Small-Business Jobs Machine.” The Wall Street Journal (Sat., OCTOBER 15, 2011): A2.

The Haltiwanger paper referred to in the passage above is:
Haltiwanger, John C., Ron S. Jarmin, and Javier Miranda. “Who Creates Jobs? Small Vs. Large Vs. Young.” NBER Working Paper #16300, August 2010.

Entrepreneur Julius Blank’s Greatest Pleasure Came from “Building Something from Nothing”

FairchildSemiconductorFoundersIn1988.jpg“Fairchild Semiconductor’s founders in 1988. Victor Grinich (left), Jay Last, Jean Hoerni, Julius Blank, Eugene Kleiner, Sheldon Roberts, Robert N. Noyce (seated, left,) and Gordon E. Moore.” Source of caption and photo: online version of the NYT obituary quoted and cited below.

(p. B14) Julius Blank, a mechanical engineer who helped start a computer chip company in the 1950s that became a prototype for high-tech start-ups and a training ground for a generation of Silicon Valley entrepreneurs, died on Saturday in Palo Alto, Calif.. He was 86.
. . .
Mr. Blank and his partners — who included Robert N. Noyce and Gordon E. Moore, the future founders of the Intel Corporation — began their venture as scientist-entrepreneurs in the wake of a mutiny of sorts against their common previous employer, the Nobel Prize-winning physicist William B. Shockley.
Dr. Shockley, . . . , had recruited the eight scientists from around the country in 1956 to work in his own semiconductor lab in nearby Mountain View, Calif.
The group left en masse the next year because of what its members described as Dr. Shockley’s authoritarian management style and their differences with him over his scientific approach. Dr. Shockley called it a betrayal.
Fairchild’s founders came to be branded in the lore of Silicon Valley as the “Traitorous Eight.” How that happened remains something of a mystery.
. . .
When he left Fairchild in 1969 — he was the last of the eight founding partners to depart — Mr. Blank became an investor and consultant to start-up companies and helped found the technology firm Xicor, which was sold in 2004 for $529 million to Intersil.
His former partners, in addition to founding Intel, had started Advanced Micro Devices and National Semiconductor. Mr. Kleiner had founded a venture capital firm that became an early investor in hundreds of technology companies, including Amazon.com, Google and AOL. Still, the greatest pleasure of his working life, Mr. Blank said in a 2008 interview for the archives of the Computer History Museum, a project in Silicon Valley, came with the uncertainty and camaraderie of “the early years, building something from nothing.”
Mr. Blank described a moment in the first days of Fairchild, just before production began in its factory built from nothing, when the ducts and plumbing and air-conditioning were set, and the new crystal growers and one-of-a-kind chip making machines were ready to be installed.
“I remember the day we finally got the floor tile laid,” he said. “And that night, Noyce and the rest of the guys came out and got barefoot and rolled their pants up and were swabbing the floors. I wish I had a picture of that.”

For the full obituary, see:
PAUL VITELLO. “Julius Blank, 86, Dies; Built First Chip Maker.” The New York Times (Fri., September 23, 2011): B14.
(Note: ellipses added.)
(Note: the online version of the obituary is dated September 22, 2011 and had the title “Julius Blank, Who Built First Chip Maker, Dies at 86.”)

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May 2011 photo of Julius Blank. Source of photo: online version of the NYT obituary quoted and cited above.

Steve Jobs on Public School System Monopoly

(p. A15) These days everyone is for education reform. The question is which approach is best. I favor the Steve Jobs model.
In 1984 Steve introduced the Mac with a Super Bowl ad. It ran only once. It ran for only one minute. And it shows a female athlete being chased by the helmeted police of some totalitarian regime.
At the climax, the woman rushes up to a large screen where Big Brother is giving a speech. Just as he announces, “We shall prevail,” she hurls her hammer through the screen.
If you ask me what we need to do in education, I would point you to that ad.
. . .
Steve Jobs knew all about competitive markets. He once likened our school system to the old phone monopoly. “I remember,” he said in a 1995 interview, “seeing a bumper sticker with the Bell Logo on it and it said ‘We don’t care. We don’t have to.’ And that’s what a monopoly is. That’s what IBM was in their day. And that’s certainly what the public school system is. They don’t have to care.”
We have to care. In this new century, good is not good enough. Put simply, we must approach education the way Steve Jobs approached every industry he touched. To be willing to blow up what doesn’t work or gets in the way. And to make our bet that if we can engage a child’s imagination, there’s no limit to what he or she can learn.

For the full commentary, see:
RUPERT MURDOCH. “OPINION; The Steve Jobs Model for Education Reform; If we can engage a child’s imagination, there’s no limit to what he or she can learn..” The Wall Street Journal (Sat., OCTOBER 15, 2011): A15.
(Note: ellipsis added.)

Jobs, Hope and Cash

(p. A15) ‘Ten years ago, Steve Jobs was alive, Bob Hope was alive, Johnny Cash was alive. Now we’re outta jobs, outta hope and outta cash.” I heard that from a TSA agent in New York the other day, as he eyed me for explosives. We laughed, but there was a poignant edge.
Part of the outpouring over Steve Jobs last week was that he was a huge symbol of what seems a lost world of American dynamism. The inventor in his garage changes the world. We’ll not only make the new machine powerful and fast, we’ll make it so beautiful it will make you cry. Like you’re looking at the future, like you’re looking at a baby in its crib.

For the full commentary, see:
PEGGY NOONAN. “DECLARATIONS; This Is No Time for Moderation; America can’t trim and tweak its way back to economic dynamism.” The Wall Street Journal (Sat., OCTOBER 15, 2011): A15.