Entrepreneurship – Page 158 – artdiamondblog.com

Proof of Concept: “A Determined Entrepreneur Can Start a Rocket Company from Scratch”

‘The Falcon 9 rocket seen in a time-exposure photograph during liftoff.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. A13) CAPE CANAVERAL, Fla. — He does not have the name recognition of some other space entrepreneurs, people like Richard Branson, the founder of the Virgin empire, or Paul Allen of Microsoft fame, or Jeff Bezos, the Amazon.com billionaire.

That will probably change if things keep going his way. Elon Musk, a computer prodigy and serial entrepreneur whose ambitions include solving the world’s energy needs and colonizing the solar system, was the man of the hour — or of 3:44 a.m. Tuesday, Eastern time — when the rocket ship built by his company, SpaceX, lifted off gracefully in a nighttime launching and arced off in a streak of light amid loud applause.
. . .
If all goes as planned, his unmanned Dragon capsule, lifted into orbit by his Falcon 9 rocket, will berth at the International Space Station on Friday bearing a modest cargo: 162 meal packets (45 of them low-sodium), a laptop computer, a change of clothes for the station astronauts and 15 student experiments.
Far more important than the supplies is the proof of concept. Mr. Musk is trying to show the world that a determined entrepreneur can start a rocket company from scratch and, a decade later, end up doing a job that has until now been the exclusive province of federal governments.
. . .
Just four years ago, SpaceX went through a near-death experience. The first three launchings of the company’s small Falcon 1 rocket failed. One more failure, Mr. Musk said, and he would have run out of money. As he went through a divorce from his first wife, with whom he has five sons, he had to borrow money from friends.
The fourth launching succeeded. Late in 2008, NASA awarded SpaceX the cargo contract. The first two Falcon 9 launchings, in 2010, also succeeded.
Early Tuesday morning, the success streak continued. As the countdown clock hit zero, the engines remained ignited. Less than 10 minutes later, the Dragon was in orbit. It then aced several other early tasks like the deployment of solar arrays and navigational sensors and the testing of GPS equipment.
“Anything could have gone wrong,” Mr. Musk said. “And everything went right, fortunately.”

For the full story, see:
KENNETH CHANG. “Big Day for Entrepreneur Who Promises More.” The New York Times (Weds., May 23, 2012): A13.
(Note: ellipses added.)
(Note: the online version of the story is dated May 22, 2012, and has the title “Big Day for a Space Entrepreneur Promising More.”)

“Elon Musk.” Source of caption and photo: online version of the NYT article quoted and cited above.

Entrepreneur Krupp Was Paternalistically “Benevolent” and Was Skeptical of Capitalism

Source of book image: online version of the WSJ review quoted and cited below.

(p. A13) Harold James, professor of history and international affairs at Princeton University, portrays a vastly different organization in “Krupp,” a painstaking chronicle of a company that traces its roots to a steel foundry in Essen in 1810. Mr. James’s Krupp is a company for which the manufacturing of war matériel was always of secondary interest to that of civilian production. The company might have preferred to concentrate on manufacturing railroad equipment and consumer goods, but in the developing and expansionist German empire of the 19th century, state requirements for the tools of power dovetailed with Krupp’s desire for regular long-term contracts. The result for Krupp was a practical, if not deliberate, focus on armaments.

From the manufacturer’s perspective, the emphasis on war matériel did not consign Krupp to the ranks of belligerent militarists; it was just smart business. “The purpose of work should be the common good,” founder Alfred Krupp once said, or at least that quote graces a statue the company erected after his death in 1887. All through the 19th century, Mr. James says, the pursuit of profit was less central to the Krupp mission than building a solid enterprise within a framework of social responsibility. As early as 1836, Krupp established a voluntary health-insurance program for its workers. By the middle of the century, life-insurance and pension plans had been instituted. Workers’ hostels and company hospitals were constructed. In exchange for this paternalistic benevolence, Krupp expected complete loyalty from its work force and vehemently opposed the slightest hint of union organization or political activity among its employees.
“Alfred Krupp perfectly fits the mold of the heroic entrepreneur,” Mr. James writes. “Profoundly skeptical of joint-stock companies, banks, and capitalism in general, but also of big-scale science and modern research methods, he was a genius at extending to its utmost limits the possibilities of the craft entrepreneur.”

For the full review, see:
JENNIFER SIEGEL. “BOOKSHELF; Heavy Industry, Burdened Past; The company’s 19th-century founder said it was devoted to the “common good.” In World War II, it worked hard for the Third Reich.” The Wall Street Journal (Tues., April 17, 2012): A13.
(Note: the online version of the interview is dated April 16, 2012.)

Texas Was a Place Where It Was OK for an Entrepreneur to Be Poco Loco

(p. 42) Today, everybody knows something about Texas, but in those days Texas was still like an undiscovered oasis of freethinking, individualistic, action-oriented, business-minded people. It was a place where gut American characteristics were concentrated and magnified. A place where you could taste the frontier spirit that is part of our national heritage. There was a feeling in the air that you could invent yourself as any character you chose, and that your neighbors would leave you alone to be whoever you wanted to be. I liked the aggressiveness of the people in pursuing their goals, and the fact that you could be poco loco, as Spanish speakers say: a little crazy. This quality is a big help when you’re an entrepreneur. I felt that, in Dallas. there was extra oxygen in the air.

Source:
Wyly, Sam. 1,000 Dollars and an Idea: Entrepreneur to Billionaire. New York: Newmarket Press, 2008.
(Note: italics in original.)

Asteroid-Mining Start-Up Hopes to Launch First Spacecraft within Two Years

“A computer image shows a rendering of a spacecraft preparing to capture a water-rich, near-Earth asteroid.” Source of caption: print version of the WSJ article quoted and cited below. Source of photo: online version of the WSJ article quoted and cited below.

(p. B3) SEATTLE–A start-up with high-profile backers on Tuesday unveiled its plan to send robotic spacecraft to remotely mine asteroids, a highly ambitious effort aimed at opening up a new frontier in space exploration.

At an event at the Seattle Museum of Flight, a group that included former National Aeronautics and Space Administration officials unveiled Planetary Resources Inc. and said it is developing a “low-cost” series of spacecraft to prospect and mine “near-Earth” asteroids for water and metals, and thus bring “the natural resources of space within humanity’s economic sphere of influence.”
The solar system is “full of resources, and we can bring that back to humanity,” said Planetary Resources co-founder Peter Diamandis, who helped start the X-Prize competition to spur nongovernmental space flight.
The company said it expects to launch its first spacecraft to low-Earth orbit–between 100 and 1,000 miles above the Earth’s surface–within two years, in what would be a prelude to sending spacecraft to prospect and mine asteroids.
The company, which was founded three years ago but remained secret until last week, said it could take a decade to finish prospecting, or identifying the best candidates for mining.

For the full story, see:
AMIR EFRATI. “Asteroid-Mining Strategy Is Outlined by a Start-Up.” The Wall Street Journal (Weds., April 25, 2012): B3.
(Note: the online version of the story is dated April 24, 2012, and has the title “Start-Up Outlines Asteroid-Mining Strategy.”)

“Birdseye Coaxes Readers to Re-examine Everyday Miracles”

Source of book image: http://media.miamiherald.com/smedia/2012/05/04/10/50/13z9ot.Em.56.jpg

(p. C7) Birdseye made and lost money, went west to search for the cause of Rocky Mountain spotted fever and hunted fox for furs in Labrador, where he took his wife and infant son to live 250 miles by dogsled from the nearest hospital. He harpooned whales near his home in Gloucester, Mass., and wore a necktie while doing it. And he designed the industrial processes that made it possible to fast-freeze food, thus rendering obsolete much canned, dried, salted and smoked food and the musty basement bins that once held a winter’s diet of turnips, onions and potatoes.

Food had been frozen earlier but more slowly. Crystallization turned it mushy and tasteless. It was poor man’s food. In Labrador, fishing with the Inuit, Birdseye noticed that when a fish was pulled from a hole in the ice and into minus-40-degree air, it froze instantly, staying so fresh that when it was thawed months later, it would sometimes come alive.
He spent years putting together modern mass production with what he had seen in Labrador. By the 1920s, he was fast-freezing food that was far closer to fresh than any competition. “Today’s locavore movement–the movement to shun food from afar and eat what is produced locally . . . would have perplexed him,” Mr. Kurlansky writes. After all, “consumers could go to a supermarket and buy the food of California, France and China for less money.”
. . .
The author makes a telling point about locavores: “We need to grasp that people who are accustomed only to artisanal goods long for the industrial. It is only when the usual product is industrial that the artisanal is longed for. This is why artisanal food, the dream of the food of family farms, caught on so powerfully in California, one of the early strongholds of agribusiness with little tradition of small family farms.”
Birdseye’s heroism has been forgotten, and his frozen food is taken for granted, the way all inventions are taken sooner or later. He sold his business for $23.5 million in 1929 to what would become General Foods. He stayed on as a consultant and also ran his light bulb company, which he would sell too.

For the full review, see:
HENRY ALLEN. “The American Way of Eating; Harlan Sanders and Clarence Birdseye, just like today’s locavores, saw a meal as a way to improve people’s lives.” The Wall Street Journal (Sat., May 5, 2012): C5 & C7.
(Note: ellipsis added.)
(Note: the online version of the review is dated May 4, 2012.)

(p. C6) “Birdseye” is a slight but intriguing book that raises far more questions than it answers. But it indeed coaxes readers to re-examine everyday miracles like frozen food, and to imagine where places with no indigenous produce would be without them. It emphasizes the many steps that went into developing such a simple-seeming process.

For the full review, see:
JANET MASLIN. “BOOKS OF THE TIMES; The Inventor Who Put Frozen Peas on Our Tables.” The New York Times (Thurs., April 26, 2012): C6.
(Note: the online version of the review is dated April 25, 2012.)

Book reviewed:
Kurlansky, Mark. Birdseye: The Adventures of a Curious Man. New York: Doubleday, 2012.

“Mark Kurlansky.” Source of caption and photo: online version of the NYT article quoted and cited above.

A “Boring” and “Excellent” Business Education

(p. 34) Most of what they taught us in those days was functional. This was before they added “entrepreneurship” to business courses. It was all about manufacturing, marketing, and personnel. I found that somewhat boring. I had two favorite courses. The first was Small Business. It was the only course where all the pieces carne together. The other was Computing, which was the first computer course that the Michigan Business School had ever taught. I had a feeling that this was the big new thing. But, more important, it was what IBM did. I had never seen a computer lab before. This was soon after Remington Rand made headlines with its UNIVAC I, the world’s first commercial computer.
. . .
(p. 59) The University of Michigan is an excellent school. I loved being there and I am proud to have earned an MBA. When I was there, I noticed that the fìve-and–ten-cents-store founder, Sebastian S. Kresge–the man who invented the Kmart chain–had given them Kresge Hall. When I could afford to, I figured, why not do the same? I have always been so grateful for what I learned there. In 1997 I gave the school funding for a Sam Wyly Hall. (A few years earlier, Charles and I had helped to build Louisiana Tech’s 16-story Wyly Tower of Learning.) It’s fulfilling to me that today Paton Scholars study at Sam Wyly Hall on the Ann Arbor campus.

Source of both quotes:
Wyly, Sam. 1,000 Dollars and an Idea: Entrepreneur to Billionaire. New York: Newmarket Press, 2008.
(Note: ellipsis added.)

Capitalism More about Creating New Markets than about Competing to Dominate Old Ones

(p. A21) As a young man, Peter Thiel competed to get into Stanford. Then he competed to get into Stanford Law School. Then he competed to become a clerk for a federal judge. Thiel won all those competitions. But then he competed to get a Supreme Court clerkship.
Thiel lost that one. So instead of being a clerk, he went out and founded PayPal. Then he became an early investor in Facebook and many other celebrated technology firms. Somebody later asked him. “So, aren’t you glad you didn’t get that Supreme Court clerkship?”
The question got Thiel thinking. His thoughts are now incorporated into a course he is teaching in the Stanford Computer Science Department. (A student named Blake Masters posted outstanding notes online, and Thiel has confirmed their accuracy.)
One of his core points is that we tend to confuse capitalism with competition. We tend to think that whoever competes best comes out ahead. In the race to be more competitive, we sometimes confuse what is hard with what is valuable. The intensity of competition becomes a proxy for value.
In fact, Thiel argues, we often shouldn’t seek to be really good competitors. We should seek to be really good monopolists. Instead of being slightly better than everybody else in a crowded and established field, it’s often more valuable to create a new market and totally dominate it. The profit margins are much bigger, and the value to society is often bigger, too.
Now to be clear: When Thiel is talking about a “monopoly,” he isn’t talking about the illegal eliminate-your-rivals kind. He’s talking about doing something so creative that you establish a distinct market, niche and identity. You’ve established a creative monopoly and everybody has to come to you if they want that service, at least for a time.

For the full commentary, see:
DAVID BROOKS. “The Creative Monopoly.” The Wall Street Journal (Tues., April 24, 2012): A21.
(Note: the online version of the article is dated April 23, 2012.)

The online Peter Thiel notes are at:
http://blakemasters.tumblr.com/post/21169325300/peter-thiels-cs183-startup-class-4-notes-essay

Entrepreneur Sam Wyly Hard to Classify

Source of book image: http://www.charlesandsamwyly.com/images/1000-dollars-and-an-idea.jpg

I sometimes divide entrepreneurs into two broad types: free agent entrepreneurs and innovative entrepreneurs. Free agent entrepreneurs are the self-employed. Innovative entrepreneurs are the agents of Schumpeter’s process of creative destruction.
Then there are entrepreneurs like Sam Wyly who don’t fit very well in either category.
He built or improved businesses in ways that made the world better, but usually did not involve breakthrough innovations.
Like many of the entrepeneurs considered in Amar Bhidé’s main books, Wyly grew businesses that served consumers, enriched investors and created jobs. Some of his most important start-ups, especially early-on, involved computer services. And his efforts to compete with the government-backed AT&T monopoly, were heroic.
I read the 2008 version of his autobiography a few months ago, and found that it contained a few stories and observations that are worth pondering. In the next few weeks I will briefly quote a few of these.

The 2008 Wyly autobiography is:
Wyly, Sam. 1,000 Dollars and an Idea: Entrepreneur to Billionaire. New York: Newmarket Press, 2008.

I have not read the 2011 version of Wyly’s autobiography:
Wyly, Sam. Beyond Tallulah: How Sam Wyly Became America’s Boldest Big-Time Entrepreneur. New York: Melcher Media, 2011.

The dominant examples in Bhidé’s two main books are entrepreneurs like Wyly. The two main Bhidé books are:
Bhidé, Amar. The Origin and Evolution of New Businesses. Oxford, UK: Oxford University Press, 2000.
Bhidé, Amar. The Venturesome Economy: How Innovation Sustains Prosperity in a More Connected World. Princeton, NJ: Princeton University Press, 2008.

Entrepreneurs Will Mine Asteroids to “Help Ensure Humanity’s Prosperity”

“Space mining has captivated Hollywood. Director James Cameron is a backer of the new venture.” Source of caption and photo: online version of the WSJ article quoted and cited below.

(p. B1) A new company backed by two Google Inc. billionaires, film director James Cameron and other space exploration proponents is aiming high in the hunt for natural resources–with mining asteroids the possible target.

The venture, called Planetary Resources Inc., revealed little in a press release this week except to say that it would “overlay two critical sectors–space exploration and natural resources–to add trillions of dollars to the global GDP” and “help ensure humanity’s prosperity.” The company is formally unveiling its plans at an event . . . in Seattle.
. . .
[The] . . . event is being hosted by Peter H. Diamandis and Eric Anderson, known for their efforts to develop commercial space exploration, and two former NASA officials.
Mr. Diamandis, a driving force behind the Ansari X-Prize competition to spur non-governmental space flight, has long discussed his goal to become an asteroid miner. He contends that such work by space pioneers would lead to a “land rush” by companies to develop lower-cost technology to travel to and extract resources from asteroids.

For the full story, see:
AMIR EFRATI. “A Quixotic Quest to Mine Asteroids.” The Wall Street Journal (Sat., April 21, 2012,): B1 & B4.
(Note: ellipses and bracketed word added.)
(Note: the online “updated” version of the article is dated April 23, 2012.)

The One Percent’s Quick History: “We Worked Hard, We Went to College, We Tried to Better Our Lives”

(p. F1) SOON after the Occupy Wall Street encampment was set up at Zuccotti Park in Manhattan last fall, 26-year-old Ryan Quick told his father, Leslie C. Quick III, a financier, that he might drop by the site.

“Don’t you even let me see you over there,” the father replied.
The senior Mr. Quick later said that he and his son were both “half-kidding” each other. But he need not have worried about any class rebellion. According to Mr. Quick, his son came back from his visit and said: “It just looks like a Phish concert. It’s difficult to get engaged by something that doesn’t really have a purpose.”
As scions of a family that co-founded Quick & Reilly, a pioneering discount brokerage firm acquired for $1.6 billion by another company in 1997, the Quicks are undoubtedly among the “1 percent” — the wealthiest 1 percent of Americans targeted by the Occupy Wall Street movement. Indeed, having made their fortune in finance, the Quicks might be particular targets.
. . .
(p. F5) “Almost all my clients are self-made,” said Christopher J. Cordaro, chief executive of RegentAtlantic Capital, a wealth management firm based in Morristown, N.J., whose clients have at least $2 million in investable assets. “They’re saying, ‘We worked hard, we went to college, we tried to better our lives. Isn’t that what I’m supposed to do?’ ”
That is also the Quick family’s history. When he joined the year-old family firm after graduating from college in 1975, Leslie Quick recalled, “we didn’t know if my father was going to declare bankruptcy or this discount brokerage thing was going to work.”

For the full story, see:
FRAN HAWTHORNE. “Color the 1 Percent 99 Percent Conflicted.” The New York Times (Thurs., February 9, 2012): F1 & F5.
(Note: ellipsis added.)
(Note: the online version of the article is dated February 8, 2012.)

Innovation Took “Three Years Working through the Bureaucratic Snags”

“FULL FLEDGED; The production prototype of the Terrafugia Transition, with its wings folded and road-ready.” Source of caption and photo: online version of the NYT article quoted and cited below.

(p. 13) THE promise of an airplane parked in every driveway, for decades a fantasy of suburban commuters and a staple of men’s magazines, resurfaced this month in Manhattan. On display at the New York auto show was the Terrafugia Transition, an airplane with folding wings and a drive system that enabled it to be used on the road.
. . .
But there can be many delays along the road from concept to certification. For instance, government officials and the designers have had to determine which regulations — aircraft or automotive — take precedence when the vehicle in question is both.
. . .
In 2010, the $94,000 Maverick, a rudimentary buggy that takes to the air under a powered parachute, earned certification as a light-sport aircraft. Troy Townsend, design manager and chief test pilot for the company, based in Dunnellon, Fla., said he spent spent nearly all of his time over the course of three years working through the bureaucratic snags.
“There was a lot of red tape,” Mr. Townsend said. “The certification process went all the way to Oklahoma and Washington, D.C.”

For the full story, see:
CHRISTINE NEGRONI. “Before Flying Car Can Take Off, There’s a Checklist.” The New York Times, SportsSunday Section (Sun., April 29, 2012): 13.
(Note: ellipses added.)
(Note: the online version of the story is dated April 27, 2012.)

Source of table: online version of the NYT article quoted and cited above.