Steven Johnson Ignores Role of Market in Enabling Innovation

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Source of book image: online version of the WSJ review quoted and cited below.

Steven Johnson’s The Ghost Map is one of my favorite books. I also enjoyed his The Invention of Air. I have not yet read his Where Good Ideas Come From. Based on the review quoted below, I do not expect to be as enthused about the new book.
I have read elsewhere that Johnson criticizes patents. If all would-be innovators were independently wealthy then innovation without patents might work. But William Rosen in The Most Powerful Idea in the World has recently shown that patents financed a key group of craftsmen who otherwise would not have been able to create the steam engines that powered the industrial revolution.
The issues are difficult and important—I will write more in a month or two after I have had a chance to read Johnson’s book.

(p. A21) Mr. Johnson thinks that the adjacent possible explains why cities foster much more innovation than small towns: Cities abound with serendipitous connections. Industries, he says, may tend to cluster for the same reason. A lone company in the middle of nowhere has only the mental resources of its employees to fall back on. When there are hundreds of companies around, with workers more likely to change jobs, ideas can cross-fertilize.

The author outlines other factors that make innovation work: the tolerance of failure, as in Thomas Edison’s inexorable process-of-elimination approach to finding a workable light-bulb filament; the way that ideas from one field can be transformed in another; and the power of information platforms to connect disparate data and research. “Where Good Ideas Come From” is filled with fascinating, if sometimes tangential, anecdotes from the history of entrepreneurship and scientific discovery. The result is that the book often seems less a grand theory of innovation than a collection of stories and theories about creativity that Steven Johnson happens to find interesting.
It turns out that Mr. Johnson himself has a big idea, but it’s not a particularly incisive one: He proposes that competition and market forces are less important to innovation than openness and inspiration. The book includes a list of history’s most important innovations and divides them along two axes: whether the inventor was working alone or in a network; and whether he was working for a market reward or for some other reason. Market-led innovations, it turns out, are in the minority.

For the full review, see:
MEGAN MCARDLE. “Serendipitous Connections; Innovation occurs when ideas from different people bang against each other.” The Wall Street Journal (Tues., OCTOBER 5, 2010): A21.

Toricelli Experiment Dispoved Aristotlelian Theory that a Vacuum Was Impossible

(p. 8) Florence, in the year 1641, had been essentially the private fief of the Medici family for two centuries. The city, ground zero for both the Renaissance and the Scientific Revolution, was also where Galileo Galilei had chosen to live out the sentence imposed by the Inquisition for his heretical writings that argued that the earth revolved around the sun. Galileo was seventy years old and living in a villa in Arcetri, in the hills above the city, (p. 9) when he read a book on the physics of movement titled De motu (sometimes Trattato del Moto) and summoned its author, Evangelista Torricelli, a mathematician then living in Rome. Torricelli, whose admiration for Galileo was practically without limit, decamped in time not only to spend the last three months of the great man’s life at his side, but to succeed him as professor of mathematics at the Florentine Academy.
. . .
(p. 9) . . . , Torricelli used a tool even more powerful than his well–cultivated talent for mathematical logic: He did experiments. At the behest of one of his patrons, the Grand Duke of Tuscany, whose engineers were unable to build a sufficiently powerful pump, Torricelli designed a series of apparatuses to test the limits of the action of contemporary water pumps. In spring of 1644, Torricelli filled a narrow, four-foot-long glass tube with mercury–a far heavier fluid than water–inverted it in a basin of mercury, sealing the tube’s top. and documented that while the mercury did not pour out, it did leave a space at the closed top of the tube. He reasoned that since nothing could have slipped past the mercury in the tube, what occupied the top of the tube must, therefore, be nothing: a vacuum.
. . .
(p. 10) Torricelli was not, even by the standards of his day, a terribly ambitious inventor. When faced with hostility from religious authorities and other traditionalists who believed, correctly, that his discovery was a direct shot at the Aristotelian world, he happily returned to his beloved cycloids, the latest traveler to find himself on the wrong side of the boundary line between science and technology
But by then it no longer mattered if Torricelli was willing to leave the messiness of physics for the perfection of mathematics: vacuum would keep mercury in the bottle, hut the genie was already out. Nature might have found vacuum repugnant for two thousand years, but Europe was about to embrace it.

Source:
Rosen, William. The Most Powerful Idea in the World: A Story of Steam, Industry, and Invention. New York: Random House, 2010.
(Note: italics in original; ellipses added.)

If You Think Life Was Better in the Past, “Say One Single Word: Dentistry”

(p. 2) In general, life is better than it ever has been, and if you think that, in the past, there was some golden age of pleasure and plenty to which you would, if you were able, transport yourself, let me say one single word: “dentistry.”

Source:
O’Rourke, P. J. All the Trouble in the World: The Lighter Side of Overpopulation, Famine, Ecological Disaster, Ethnic Hatred, Plague, and Poverty. paperback ed. New York: Atlantic Monthly Press, 1994.

How Scientific Progress Was Slowed By Too Much Respect for Aristotelian Theory

William Rosen has a wonderful early example of how too much respect for theory can keep us from making the observations that would eventually prove the theory to be wrong:

(p. 7) Aristotle argued against the existence of a vacuum with unerring, though curiously inelegant, logic. His primary argument ran something like this:

1. If empty space can be measured, then it must have dimension.
2. If it has dimension, then it must be a body (this is something of a tautology: by Aristotelian definition, bodies are things that have dimension).
3. Therefore, anything moving into such a previously empty space would he occupying the same space simultaneously, and two bodies cannot do so.
More persuasive was the argument that a void is unnecessary, that since the fundamental character of an object consists of those measurable dimensions, then a void with the same dimensions as the cup, or horse, or ship occupying it is no different from the object. One, therefore, is redundant, and since the object cannot be superfluous, the void must be.
It takes millennia to recover from that sort of unassailable logic, temptingly similar to that used in Monty Python and the Holy GraiI to demonstrate that if a woman weighs as much as a duck, she is a witch. Aristotle’s blind spot regarding the existence of a void would be inherited by a hundred generations of his adherents. Those who read the work of Heron did so through an Aristotelian scrim on which was printed, in metaphorical letters twenty feet high: NATURE ABHORS A VACUUM.

Source:
Rosen, William. The Most Powerful Idea in the World: A Story of Steam, Industry, and Invention. New York: Random House, 2010.
(Note: italics in original.)

William Rosen’s “The Most Powerful Idea in the World”

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Source of book image: http://ffbsccn.files.wordpress.com/2010/07/the-most-powerful-idea-in-the-world.jpg

The range of William Rosen’s fascinating and useful book is very broad indeed. He is interested in THE question: why did the singular improvement in living standards known as the industrial revolution happen where and when it did?
The question is not just of historical interest—if we can figure out what caused the improvement then and there, we have a better shot at continuing to improve in the here and now.
I especially enjoyed and learned from William Rosen’s discussion, examples and quotations on the difficult issue of whether patents are on balance a good or bad institution.
Deirdre McCloskey taught me that the most important part of a sentence is the last word, and the most important part of a paragraph is the last sentence, and the most important part of a chapter is the last paragraph.
Here are the last couple of sentences of Rosen’s book:

(p. 324) Incised in the stone over the Herbert C. Hoover Building’s north entrance is the legend that, with Lincoln’s characteristic brevity, sums up the single most important idea in the world:

THE PATENT SYSTEM ADDED

THE FUEL OF INTEREST

TO THE FIRE OF GENIUS

In the next few weeks I will occasionally quote a few of the more illuminating passages from Rosen’s well-written account.

Book discussed:
Rosen, William. The Most Powerful Idea in the World: A Story of Steam, Industry, and Invention. New York: Random House, 2010.

History Forgets Those Who Leave Little Paper Trail

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Source of book image: online version of the WSJ review quoted and cited below.

Like most of his fellow students, Barry stayed on just long enough get a grasp on the three Rs without abandoning his Catholic faith. One result of this abbreviated education was a lifelong tendency to keep all correspondence as short and simple as possible. Thus this brave, able man of action left only a minimal paper trail for future historians and biographers. John Paul Jones–an eloquent, prolific and unabashedly self-promoting letter writer–has inspired at least three major biographies in the past few years alone. It has been 72 years since the appearance of the last reliable biography of his rival, William Bell Clark’s “Gallant John Barry.”

For the full review, see:
ARAM BAKSHIAN JR.. “BOOKSHELF; The Revolutionary War’s Other Naval Hero.” The New York Times (Sat., JUNE 5, 2010).

The book under review is:
McGrath, Tim. John Barry: An American Hero in the Age of Sail. Yardley, PA: Westholme Publishing, 2010.

Forecasting Errors Increase in Complex Environments

(p. 54) There is a great deal of evidence that suggests that when people– for example, investors and managers–are taken out of a familiar environment–an environment of continuity–their ability to deal with the future deteriorates rapidly. John Sterman, J. Spencer Standish professor of management and director of the System Dynamics Group of MIT, who has studied the ability of managers to learn over long periods of time, says that in complex environments, the more experience people have the more poorly they perform. Here is a distillation of Sterman’s findings:

• “Even in perfectly functioning markets, modest levels of complexity cause large and systematic deviations from rational behavior.”
• “There is little evidence of adaptation of one’s ‘rules’ as the complexity of the task increases.” When the environment is complex, people seem to revert to simple rules that ignore time delays and feedback, leading to lowered performance.
• Individuals “forecast by averaging past values and extrapolating past trends. [They] actually spend less time making their decisions in the complex markets than in the simple ones.”
• The lowered performance people exhibit as a result of greater com-(p. 55)plexity does not improve with experience. People become “less responsive to critical variables and more vulnerable to forecasting errors–their learning hurts their ability to perform well in the complex conditions.”
• Most individuals do not learn how to improve their performance in complex conditions. In relatively simple conditions–without time delays or feedback–people “dramatically outperform the ‘do nothing’ rule, but in complex situations many people are bested by the ‘do nothing’ rule.” Attempts individuals make to control the system are counterproductive.

Markets that are undergoing rapid or discontinuous change are extremely complex. Economic systems are highly networked and involve substantial feedback. Given Professor Sterman’s findings, it is not surprising that forecasting deteriorates in the face of rapid change.

Source:
Foster, Richard N., and Sarah Kaplan. Creative Destruction: Why Companies That Are Built to Last Underperform the Market—and How to Successfully Transform Them. New York: Currency Books, 2001.

Creative Destruction Book Is Useful for Documenting Dynamism of U.S. Firms

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Source of book image: http://www.innovation-creative.com/IMAGES/Livres_innovation_2/Foster_&_Kaplan/Foster_&_Kaplan-(US).jpg

The first couple of chapters of Creative Destruction are useful at providing some statistics on the degree of dynamism in U.S. companies over the past century or so.
In the rest of the book the authors present some interesting examples and refer to some useful research, but too often fall into the too-quick and too-easy management fad-advice mode—and Christensen and Raynor make a sound point in claiming that Foster and Kaplan sometimes oversell their main point.
Still there is some thought-provoking material here and there. I will be quoting a couple of the neater insights in the next couple of weeks.

Book discussed:
Foster, Richard N., and Sarah Kaplan. Creative Destruction: Why Companies That Are Built to Last Underperform the Market—and How to Successfully Transform Them. New York: Currency Books, 2001.

Japanese “Longevity” Due Partly to Government Over-Counting Centenarians

WataseMitsueJapanCentenerian2010-09-10.jpg“A Kobe city official, left, visited Mitsue Watase, 100, at her home last week as Japanese officials started a survey on the whereabouts of centenarians.” Source of caption and photo: online version of the NYT article quoted and cited below. Source of caption and photo: online version of the NYT article quoted and cited below.

Oskar Morgenstern is mainly known as the co-author with John von Neumann of the book that started game theory. But it may be that his most important contribution to economics is a little known book called On the Accuracy of Economic Observations. In that book he gave examples of social scientists theorizing to explain ‘facts’ that turned out not to be true (such as the case of the 14 year-old male widowers).
The point is that truth would be served by economists spending a higher percent of their time in improving the quality of data.
One can imagine Morgenstern sadly smiling at the case of the missing Japanese centenarians:

(p. 1) TOKYO — Japan has long boasted of having many of the world’s oldest people — testament, many here say, to a society with a superior diet and a commitment to its elderly that is unrivaled in the West.

That was before the police found the body of a man thought to be one of Japan’s oldest, at 111 years, mummified in his bed, dead for more than three decades. His daughter, now 81, hid his death to continue collecting his monthly pension payments, the police said.
Alarmed, local governments began sending teams to check on other elderly residents. What they found so far has been anything but encouraging.
A woman thought to be Tokyo’s oldest, who would be 113, was last seen in the 1980s. Another woman, who would be the oldest in the world at 125, is also missing, and probably has been for a long time. When city officials tried to visit her at her registered address, they discovered that the site had been turned into a city park, in 1981.
To date, the authorities have been unable to find more than 281 Japanese who had been listed in records as 100 years old or older. Facing a growing public outcry, the (p. 6) country’s health minister, Akira Nagatsuma, said officials would meet with every person listed as 110 or older to verify that they are alive; Tokyo officials made the same promise for the 3,000 or so residents listed as 100 and up.
The national hand-wringing over the revelations has reached such proportions that the rising toll of people missing has merited daily, and mournful, media coverage. “Is this the reality of a longevity nation?” lamented an editorial last week in The Mainichi newspaper, one of Japan’s biggest dailies.
. . .
. . . officials admit that Japan may have far fewer centenarians than it thought.
“Living until 150 years old is impossible in the natural world,” said Akira Nemoto, director of the elderly services section of the Adachi ward office. “But it is not impossible in the world of Japanese public administration.”

For the full story, see:
MARTIN FACKLER. “Japan, Checking on Its Oldest People, Finds Many Gone, Some Long Gone.” The New York Times, First Section (Sun., August 15, 2010): 1 & 6.
(Note: ellipses added.)
(Note: the online version of the article is dated August 14, 2010 and has the somewhat shorter title “Japan, Checking on Its Oldest, Finds Many Gone”; the words “To date” appear in the online, but not the print, version of the article.)

The Morgenstern book is:
Morgenstern, Oskar. On the Accuracy of Economic Observations. 2nd ed. Princeton: Princeton University Press, 1965.

Experts Ridiculed Amateur Who Died Before His Vindication

(p. 236) The Altamira cave, near Santander, near the Biscay coast, is 961 feet (263 meters) long, a cavern of chambers and passages, ending in a narrow defile known as the Horse’s Tail. A local landowner, Don Marcelino Sanz de Sautuola, noticed some black marks at the back of the cave in 1876, but thought nothing of them until his eight-year-old daughter Maria, bored with his excavations, wandered with a candle into a side chamber. “Toros! Toros!” she cried, in one classic, and seemingly authentic, tale of archaeological discovery. Father and daughter gazed in amazement at the colorful bison on the ceiling of the low chamber.

Sautuola noticed close similarities between the art and pictures of animals he had seen on antler and bone fragments from French rock shelters at an exhibition in Paris. He claimed that the Altamira bison were the work of Stone Age artists but was ridiculed by scholars for his pains. The unfortunate landowner was vindicated after his death by paintings and engravings discovered at La Mouthe and Les Combarelles caves in 1895 and 1901.

Source:
Fagan, Brian. Cro-Magnon: How the Ice Age Gave Birth to the First Modern Humans. New York: Bloomsbury Press, 2010.
(Note: italics in original.)

Cultures that Excel at the Practical Often Also Excel at the Sublime

According to the reasoning of the following passages, the same Cro-Magnons who created the wonderful cave paintings at Lascaux, were also the ones who created the highly effective laurel leaf projectile points.
It is often believed that the practical is in conflict with the sublime. The Solutreans may be one more example, in addition to that of entrepreneurial capitalism, that cultures that excel at the practical also excel at the sublime.
[The passages I quote are somewhat disjointed, so let me sketch how they fit together. The first sentence asserts that the Lascaux cave paintings are the prehistoric equal of the Sistine Chapel. The second passage describes the Salutreans’ highly practical laurel leaf projectile points. The final sentence asserts that the same Salutrean culture that invented the practical points, also painted the sublime cave at Lascaux.]

(p. 219) Lascaux had been sealed since the late Ice Age, so what the Abbe Henri Breuil soon called “the Sistine Chapel of Prehistory” was intact.
. . .
(p. 221) . . . The seasonal killing at Solutre resumed, but now the prey was reindeer rather than horses. This time, too, the hunters used not only bone-pointed spears hut also weapons bearing what French archaeologists rather elegantly call feuilles de laurier, “laurel leaves” . . . . These beautifully made stone projectile points do indeed look like idealized laurel leaves and stand out as exotic in otherwise unchanging tool kits of bone artifacts, burins, and scrapers. Those skilled enough to fabricate them had mastered a new (p. 222) stoneworking technology, which involved using an antler billet to squeeze off shallow flakes by applying sharp pressure along the edges of a blade. This technique–pressure flaking–produced thin, beautifully shaped yet functional spear points that were both lethal and lovely to look upon. Sometimes, the stoneworkers made what one might call rudimentary versions of the points using pressure flaking on but one side of the tool. On occasion, too, they made spearheads with a shoulder that served as the mount for the shaft. But the ultimate was the classic laurel leaf, flaked on both sides, beautifully regular and thin. Feuilles de laurier were never common, and indeed, some researchers wonder if they were, in fact, ceremonial tools and never used in the field. This seems unlikely, for they would have made tough, effective weapons for killing prey like reindeer.
. . .
If the Lascaux chronology is to be believed–and remember that the radiocarbon dates come from artifacts in the cave, not actual paintings–then Solutreans were the artists who painted there, . . .

Source:
Fagan, Brian. Cro-Magnon: How the Ice Age Gave Birth to the First Modern Humans. New York: Bloomsbury Press, 2010.
(Note: ellipses added; italics in original.)